"In today's media landscape, audiences don't simply follow websites. They follow people. They invest in personalities, perspectives, and voices they trust."
Swift has been in a long-time battle to regain control, dating to 2019 when Ithaca Holdings acquired Big Machine Records, which gave them control of her early music.
The venture aims to spotlight cross-genre talent and build on the proven formula of multi-format success between Klaiman and BMLG Founder, Chairman & CEO Scott Borchetta.
“I try to always have a how do we capitalize on this mindset. Running everything through that filter. Whatever's going on in the world, whatever's going on with the artists, with pop culture in the community."
"In today's media landscape, audiences don't simply follow websites. They follow people. They invest in personalities, perspectives, and voices they trust."
"As a guy that's represented the country in wrestling and the things that I've done, I've always wanted to go to the White House. Now, I have an opportunity to do it. Plus, to do it with fighting and representing the UFC. That's crazy to me."