KNBR is adding a presence on the FM dial. Cumulus Media has announced today that alternative rock station 104.5/KFOG-FM will begin offering a simulcast of KNBR-AM starting Friday September 6th. The move will give local sports fans another place to turn to for KNBR’s high-profile personalities and in-depth coverage of the Bay Area’s favorite teams.
By moving on to the FM dial, KNBR is now set up for the present and future while being accessible on both the AM and FM band. The move also means increased signal and a broader broadcast range for the station’s content.
“We are excited to bring KNBR, The Sports Leader and official home of the Giants and 49ers, to a wider audience of sports listeners in the Bay Area,” said Doug Harvill, Vice President/Market Manager, Cumulus San Francisco. “It’s never easy to say goodbye to a station, and we want to thank the staff, listeners, and advertisers who together made KFOG the legendary and beloved station that so many of us in San Francisco had the opportunity to enjoy.”
Jason Barrett is the President and Founder of Barrett Media since the company was created in September 2015. Prior to its arrival, JB served as a sports radio programmer, launching brands such as 95.7 The Game in San Francisco, and 101 ESPN in St. Louis. He also spent time programming SportsTalk 950 in Philadelphia, 590 The Fan KFNS in St. Louis, and ESPN 1340/1390 in Poughkeepsie, NY. Jason also worked on-air and behind the scenes in local radio at 101.5 WPDH, WTBQ 1110AM, and WPYX 106.5. He also spent two years on the national stage, producing radio shows for ESPN Radio in Bristol, CT. Among them included the Dan Patrick Show, and GameNight.
You can find JB on Twitter @SportsRadioPD. He’s also reachable by email at Jason@BarrettMedia.com.