95.5 WSB raised more than $1.1 million during it’s December fundraising efforts for Clark’s Christmas Kid’s, an endeavor started by former station personality Clark Howard.
Howard made in-person appearances at the station studios, as well as local Wal-Mart locations to encourage listeners to make donations that aided the Georgia Division of Family and Children Services. Listeners could shop virtually on ClarksChristmasKids.com, picking out toys to donate, and then donating the funds to make the purchases.
“I so look forward to these children across Georgia in foster care having the joy of Christmas and wonderful gifts to open because our generous listeners opened their hearts and wallets again this year to make it happen,” Howard said.
In total, more than 7,400 children in foster care in the state will receive gifts due to the efforts by the the station, sister station WSBB, and Howard.
“No child should ever have a Christmas without presents. Because of Clark’s Christmas Kids, Clark’s personal commitment to this program and the generosity of our listeners, thousands of children in foster care will have a very special holiday,” said WSB Director of Branding and Programming Ken Charles. “I am so proud that 95.5 WSB is partnered with this amazing program.”