77 WABC morning host Sid Rosenberg has one of the biggest radio shows — regardless of format — in New York City. And yet, some guests would rather appear on local television mornings hows than his radio program. He believes that thought process is asinine.
While discussing his numerous television appearances over the weekend, Rosenberg shared that he will hear from potential guests that they prefer to go on local morning television shows. He gave a passionate answer for why they should reconsider.
“I still make the point that I’ve made it already once today. That as cool as TV is — and it’s great to sit there and watch yourself on TV, it’s pretty cool — that the for the person going on the shows that this is where you got to be. You’re not gonna get bigger exposure. More people will hear you on this show than watch you on (FOX5’s Good Day New York),” Rosenberg said. “You want to end today’s show? Don’t come here. We don’t need you…I know there are people out there that would forego an opportunity to come on this show to do TV. That is stupid. This is it.
“First of all, there’s nothing more intimate than this. There are just a couple of things you can say on TV to give you a couple of minutes, right? The whole thing lasts maybe eight minutes. Maybe you get three minutes. Here you’re gonna get 13 or 14 minutes, and we’ll let you speak and say what you want to say. And you can say things here that you could never say on television.”
He shared that he’s asked why he doesn’t have his own TV show on a cable network, before noting that he just views radio as a more enjoyable medium.
“People say to me all the time, ‘What if you can make the same amount of money? Have a big successful TV show or radio show?’ And I’m great at both, at the risk of sounding like a complete arrogant douchebag. ‘Would you ever leave radio?’ And I just can’t see myself leaving it. I love this stuff…This is just a great setting. And here they feel like your family. You don’t do that on TV. I’m sorry. You just don’t. You just sit there and pontificate. Some guys are great at it. Tucker Carlson? Genius Bill O’Reilly? The best ever. But you sit there and pontificate who falls in love with that? Nobody.”
