CBS News CEO Wendy McMahon says the network has sifted through more than 1,000 videos on the Israel-Hamas conflict, and only 10 percent were usable.
The war has revealed how much misinformation can spread on social media platforms, such as X, formerly Twitter. Furthermore, McMahon notes that CBS News is investing in AI capabilities to combat misinformation.
“There are many reasons why, but some of those reasons are directly tied to misinformation. They absolutely are,” McMahon told Axios’ Sara Fischer at the Axios BFD in New York on Thursday.
“The reality is that there will be an influx of deepfakes and misinformation flowing into our newsrooms at a scale, at a speed, at a level of sophistication that will be staggering.”
McMahon notes that news outlets need to figure out new guardrails and bolster measures and protocols to protect their credibility and viewers.
“I’m a highly competitive person, but it is my sincere hope that every newsroom is having the same conversations and putting those same protections in place,” the CBS News CEO concluded.
Eduardo Razo is the Assistant Content Editor for BNM, which includes writing daily news stories on the news media industry. He can be found on Twitter @eddierazo_ or you can reach him by email at eddie1991razo@gmail.com.
