The NFL has announced the release of “NFL Pro” within its NFL+ streaming video subscription service, a new functionality that will provide fans with more comprehensive access to All-22 Coaches Film and Next Gen Stats. With NFL+ entering its third season, the NFL Pro add-on grants users more ways to interact with the game through enhanced verticals across multiple devices in the United States. The streaming service supplies access to live out-of-market preseason games, local and prime time games on mobile devices and coverage of NFL Network, including seven exclusive live NFL contests this season. Premium subscribers will also have NFL RedZone, full and condensed game replays and NFL Pro.
NFL Pro, which is available now, includes All-22 Coaches Film for every NFL game dating back to the 2022 season. Subscribers are able to search through the video using Next Gen Stats and save and share custom playlists, accompanying augmented public access to the overall metrics. Curated Next Gen Stats insights from the NFL Next Gen Stats research team in addition to unique player and team performance stats further enhance the service. For the upcoming season, NFL+ is priced at $6.99 per month or $49.99 annually and is available in the NFL App. The premium edition of the streaming service is available for $14.99 per month or $99.99 for the year.
“Since its launch in 2022, NFL+ has become an essential product for NFL fans,” David Jurenka, senior vice president and general manager of NFL Media in Los Angeles, said in a statement. “We are excited to add ‘NFL Pro’ to the deep lineup of content available with NFL+. With extensive access to Next Gen Stats and increased All-22 viewing options, fans are now able to watch and follow the game the way the pros do with ‘NFL Pro.’”
The NFL launched its Next Gen Stats platform in 2016; however, it has not divulged such advanced metrics publicly in previous years. Other sports leagues, such as Major League Baseball and the National Basketball Association, had made advanced metrics accessible for fans through a variety of verticals. As fans look for more information, they will be able to realize the data points and computations behind their favorite players and teams, ultimately blending granular, quantitative analysis with empirical, qualitative observation. According to Andrew Beaton of The Wall Street Journal, the rollout of this new product is taking place as the league continues to look at the possibilities of selling stakes within its media properties to strategic partners.