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Urban One Podcast Network Triples Audience And Downloads Since Launch

Since the launch of the Urban One Podcast Network two years ago, the company reports a 381% increase in downloads and a 313% rise in unique listeners.

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Urban One, the largest Black-owned and Black-targeted media company, has been developing a podcast network that is gaining significant traction.

Since the launch of the Urban One Podcast Network two years ago, the company reports a 381% increase in downloads and a 313% rise in unique listeners.

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Dre Smith, Urban One’s Director of Podcasting, believes the increase is part of a roster of shows covering various genres.

“I couldn’t be more excited to be leading the Urban One Podcast Network and expanding its portfolio with a variety of titles that directly engage, entertain, and relate to Black America,” Smith says in the announcement. “Our recent signings and new original podcasts mark a huge step forward for our growth and showcase our vibrant culture. It’s also a privilege to partner with some of the most talented content creators in the game. We look forward to seeing all our shows thrive under the Urban One Podcast Network umbrella and to seeing the incredible opportunities our portfolio will bring.”

The Urban One Podcast Network has announced an exclusive partnership with Mick Unplugged, a self-improvement and education podcast that debuted in February. The podcast has quickly achieved notable success, reaching the top of the Apple Podcast charts. It has secured the No. 1 position in the Self-Improvement category, No. 3 in Education, and has reached No. 54 overall among all podcasts.

Urban One Podcast Network will distribute multiple weekly episodes of Mick Unplugged and promote content across its audio platforms, including Reach Media and Radio One. Additionally, the network will exclusively handle all sales and sponsorships, offering a diverse range of opportunities.

Host Mick Hunt said, “Joining the Urban One Podcast Network is an honor that speaks to both the legacy of leadership and the power of voice. Urban One has set the gold standard in media for amplifying diverse stories, and I’m thrilled to be a part of a network that represents strength, authenticity, and cultural impact. For me, this partnership is about more than just content — it’s about carrying forward a tradition of excellence and purpose-driven conversation. Together, we’re empowering the next generation of leaders, entrepreneurs, and change-makers.”

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Urban One Podcast Network has recently welcomed other additions to its lineup. These include Dear Future Wifey, a relationship podcast hosted by Laterras R. Whitfield; The Fun House featuring hip-hop legends Kid N’ Play; She Said It First, hosted by comedian and actress Lynee’ Monee and entertainer Jerrilyn Lake; Small Doses, a self-improvement podcast hosted by Amanda Seales; and Boyz N The Barn, a new sports podcast hosted by NFL Superbowl Champion Vernon Davis.

The Urban One Podcast Network includes the on-demand versions of various radio shows, including The Rickey Smiley Morning Show, The Morning Hustle, and The DL Hughley Show, and others.

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