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The Broadcasters Foundation of America (BFoA) is reintroducing its “12 Days of Giving” campaign in conjunction with Giving Tuesday and the upcoming holiday season.
Running from December 1-12, the initiative invites broadcast professionals to support the Foundation’s efforts in assisting industry colleagues experiencing illness or facing hardships due to disasters.
Contributions can take various forms, including individual or corporate donations, promoting the Foundation’s mission on social media, or highlighting the BFOA during holiday events.
The “Fantasy Gifts and Experiences for Good” online auction is now underway, running through Giving Tuesday. Participants can place bids on a variety of unique items, including a signed guitar from Taylor Swift and exclusive sports experiences. Proceeds from the auction will benefit the BFoA and the Library of American Broadcasting Foundation. (BMM 11/19)
Broadcasters Foundation President Tim McCarthy said, “We are devoted exclusively to providing aid to colleagues in broadcasting who are suffering from illness or facing hardship from a devastating disaster. Grants are supported solely by contributions from individuals and companies within our industry. We’re asking everyone in broadcasting to please consider including the BFoA in your 2024 charitable giving.”
Visit broadcastersfoundation.org.