November 2024 was primed to be a big month for many in the news media industry due to the 2024 election. Fox News reaped those rewards on YouTube.
According to Shareablee, the network earned more than 400 million views on the Google-owned platform during the month. The figure represented a 114% year-over-year increase. November 6th, the day following the 2024 election, was the best day on YouTube in the history of Fox News. On that day, it bested competitors like MSNBC by 156%.
During the acceptance speech of Donald Trump, more than 1 million viewers tuned to the Fox News YouTube channel to watch the remarks by the President-elect.
The success of Fox News Digital wasn’t strictly relegated to YouTube. The outlet saw 114.9 million total digital multiplatform unique visitors during November, up 30% compared to the same month in 2023. During the month, the company’s app featured 7.2 million unique visitors, marking its best month since September 2021.
Elsewhere in social media, Fox News saw 51 million interactions total between Facebook (15.2 million), Instagram (31.9 million), and X (4.8 million).
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