Major League Baseball announced Uzma Rawn Dowler has been promoted to Chief Marketing Officer. Her new role will start in January, and she will report to MLB Deputy Commissioner, Business and Media, Noah Garden. The league said Rawn Dowler will “lead MLB’s global marketing efforts partnering with league executives across all operations, revenue and technology departments and the 30 MLB Clubs to help present baseball to its fans, grow the sport, and reach new audiences.”
Rawn Dowler has been with MLB for a decade and was most recently Senior Vice President, Global Corporate Partnerships. She will continue to oversee the global corporate partnerships team reporting to Bill Morningstar, MLB Network President and MLB Executive Vice President, Sponsorship Sales. In addition to MLB, Rawn Dowler has also spent time with the NBA and Premier Partnerships.
“Uzma has been an invaluable resource for our industry and this expanded role is a natural evolution for her to make even larger contributions in helping to grow the sport,” said Commissioner of Baseball Robert D. Manfred, Jr. in a release. “Uzma already helps baseball reach new, diverse audiences through her collaborations with our corporate partners where she provides marketing solutions for some of the biggest brands in the world. Now, combined with her energetic personality, never-ending commitment to the game and cross-industry relationships, Uzma can help bring baseball closer to our fans and partners alike – both in the U.S. and around the world.”
In 2024 and 2020, Sports Business Journal named Rawn Dowler to its Forty Under 40 classes, and in 2015 she was a Forbes Magazine 30 Under 30 in Sports honoree. SportsPro and the Ivy Sports Symposium also named her to their 10 NEXT Class of 2013, which recognized 10 outstanding sports executives under the age of 30.
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