Yearly Archives: 2024

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Meet The Leaders: Keith Dakin, SVP Programming, Connoisseur Media

"We’ve done everything we can to establish our footprint in these local markets. Hire OMs and salespeople and make sure we have morning shows. Now we just got to hope it works. It’s been the big experiment to go back to doing radio the way it was."

Pat McAfee Is Having a Howard Stern-Like Impact on Sports Media

"Howard Stern faced plenty of the same criticism throughout his career. He wasn't universally loved, nor did he need to be. He understood how to make people pay attention, and McAfee has figured out how to do the same in a different era."

The Industry According to: Alex Whiley, Glassnote Records,

Thank you for checking out The Industry According To....

How Conrad Thompson Used Wrestling Nostalgia To Build a Podcasting Empire

"The big challenge with mainstream media is monetizing advertising for wrestling. There is a perception that wrestling fans are low class, uneducated, and low income. That's not reality. I can tell you firsthand because I've done thousands of mortgages for fans of my podcasts."

Radio Just Saying ‘Local’ Doesn’t Make It So

“Why do we think local makes our brand more appealing to the listener?”

Kelvin Washington Ready to Bring ‘Youthful Energy’ to The Odd Couple on FOX Sports Radio

If Kelvin Washington were a baseball player, he would be that incredibly reliable veteran player who can play all over the field, be your...

Nielsen Gives a Two Minute Warning

Among the other things I do in my semi-retirement is hold membership on the National Association of Broadcasters Committee on Local Radio Audience Measurement,...

Consultants Corner: Fred Jacobs

He founded the company in 1983 and created the Classic Rock format when he conceived that Album Rock could be fragmented.

ESPN Analyst Jessica Mendoza Sees Progress, Wants More Promotion and Coverage of Women

During late August of the 2015 Major League Baseball season, Jessica Mendoza stepped into the broadcast booth to call a matchup between the St....

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Pat McAfee Is Having a Howard Stern-Like Impact on Sports Media

"Howard Stern faced plenty of the same criticism throughout his career. He wasn't universally loved, nor did he need to be. He understood how to make people pay attention, and McAfee has figured out how to do the same in a different era."

The Industry According to: Alex Whiley, Glassnote Records,

Thank you for checking out The Industry According To....

How Conrad Thompson Used Wrestling Nostalgia To Build a Podcasting Empire

"The big challenge with mainstream media is monetizing advertising for wrestling. There is a perception that wrestling fans are low class, uneducated, and low income. That's not reality. I can tell you firsthand because I've done thousands of mortgages for fans of my podcasts."

10 Thoughts from 13 Years of Radio Consulting

When I was going to Michigan State, radio station...
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