Yearly Archives: 2024

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Keyshawn Johnson is Betting on Himself With VSiN’s Thursday Night Betcast

"I’m in the gaming space. There’s not a lot of high-level ex-professional athletes in the gaming space at this level. I don’t know any, to be honest. There’s a lot of gamers that can identify with me, and that’s what I hope to bring to VSiN."

Salem Media CEO David Santrella Reflects on Going Private, Charlie Kirk, and the AM Radio Act

"They wanted someone who'd share the same passions they had when they founded it. It's been a conversation for the last 10 years of my time with Salem. It was always about who will succeed us. Who will have that same level of passion for our formats and our mission? I think it was providential that they found WaterStone. They're very much in that same camp."

The Industry According To: Andrew Curran, DMR Interactive

"Not all P1s are created equal. The same is true of P2s and P3s."

MLB Swung and Missed at a Giant Opportunity To Serve Local Playoff Hungry Fans

"MLB has spent years talking about the importance of growing the game, reaching younger audiences and making baseball easier to watch. That mission doesn't begin with finding another streaming subscriber during the postseason."

‘Outliers’ in Nielsen Audio Ratings

Last week, this column explained sampling error. It’s a Survey 101 concept, but rarely considered in the world of ratings. This week, we’ll go through another...

20 Brands In 20 Days: Jimmy Brooks, 100.7 The Tiger, Baton Rouge

You will hear songs like Restless Heart on the Tiger. You're going to hear the Nitty Gritty Dirt Band. You're going to hear The Bellamy Brothers and Jamie Fricke.

Communicating and Navigating Ratings Wobbles

Programmers and Brand/Content leaders would have better blood pressure and fewer forehead wrinkles if we could respond to the wobbles as we react to the stock markets by saying, “Wow.”

Alex Sherman Looks to Grow CNBC Sport By Reaching Younger Sports Fans

In 2024, media outlets must find ways to be distinct and stand out, rejecting complacency and adopting a zeal to pioneer new frontiers. Alex...

Eavesdropping: Kincade & Salciunas, 97.5 The Fanatic

Back in mid-March, 97.5 The Fanatic made lineup changes which saw the formation of a new morning show team consisting of hosts John Kincade...

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Salem Media CEO David Santrella Reflects on Going Private, Charlie Kirk, and the AM Radio Act

"They wanted someone who'd share the same passions they had when they founded it. It's been a conversation for the last 10 years of my time with Salem. It was always about who will succeed us. Who will have that same level of passion for our formats and our mission? I think it was providential that they found WaterStone. They're very much in that same camp."

The Industry According To: Andrew Curran, DMR Interactive

"Not all P1s are created equal. The same is true of P2s and P3s."

MLB Swung and Missed at a Giant Opportunity To Serve Local Playoff Hungry Fans

"MLB has spent years talking about the importance of growing the game, reaching younger audiences and making baseball easier to watch. That mission doesn't begin with finding another streaming subscriber during the postseason."

Don’t Be Troy Aikman: How Music Radio Hosts Can Ditch Crutches

"As good as anyone in football."
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