Cumulus Shreveport/Bossier City has appointed Paul Farnham, Jr. as Vice President/Market Manager.
The Bossier City native originally joined Cumulus Media in 2003 and advanced through various roles over an 11-year span, including Key Account Manager, Local Sales Manager, General Sales Manager, and Director of Sales for the five-station cluster.
Farnham rejoins Cumulus Media from Townsquare Media-Lafayette, where he served as General Sales Manager since 2015.
Mark Sullivan, Senior Vice President of Operations at Cumulus Media, said: “I am so pleased to work with Paul again as he returns home to both the market and the company. We’ve enjoyed many successes together, and I look forward to many more in the years to come!”
Paul Farnham, Jr. commented: “Returning to Cumulus Shreveport is an incredible opportunity. The properties here are truly outstanding, and I’m excited to build on the remarkable success already established in this vibrant market. Our listeners and advertisers are the heart of our community, and I look forward to continuing to deliver exceptional value and engagement for them. Together, we’ll elevate our presence and make a lasting impact.”
Cumulus Media’s Shreveport/Bossier City stations include Urban KMJJ, Top 40 Q97.3 KQHN, Lite Rock 100.7 KRMD, Country 101.1 KRMD and Urban AC Magic 102.9.
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