Townsquare Media has announced it has created three new executive roles in its organization and is promoting from within to fill the positions.
Cristina Cipolla has been named the company’s first Chief Data Officer. She joined Townsquare Media in 2013 and was promoted to President of Data and Analytics in January 2022.
“There is no one more deserving than Cristina for this position – her leadership, innovation, collaboration, work ethic, inspiring positivity, and true understanding of our entire business have helped us win at the local level while focusing on how our Company wins in the future,” said Townsquare Executive Vice President and Chief Operating Officer Erik Hellum.
Matt Kiger will serve as Chief Revenue Officer for Local Media after previously serving as Senior Vice President of Sales since January 2022. He has been with the company since 2012 and will oversee the broadcast and digital advertising.
“On a daily basis, Matt has made a big impact on our Company with his leadership, contagious enthusiasm, in-field coaching, teaching ability, and daily focus on driving the Townsquare playbook,” said Hellum. “Matt will now be working on sales initiatives that will drive growth across all of our markets, and will also be an invaluable partner to me and our RVPs in helping our local teams win with the Townsquare playbook.”
Meanwhile, Kelly Quinn has been named the Chief Revenue Officer for Townsquare Ignite, the programmatic digital advertising arm of the company. She Has worked at Townsquare Media since 2010.
“Kelly possesses a unique skillset for empowering high-performing sales teams to achieve exceptional results,” said Senior Vice President of Sales Todd Lawley. “There is no one better at coaching, leading, and motivating teams, which makes Kelly the ideal choice to step into the CRO position at Ignite. With his leadership, Ignite will continue to deliver industry-leading results across all our strategic initiatives.”
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