Nielsen has announced the appointment of Julie Detraglia as its Head of Content and Strategic Insights.
Detraglia joins Nielsen after most recently serving as the Vice President of Ads Measurement for Netflix. Prior to that, she worked as the Global Head of Sports Strategy and Research at Amazon.
She’s also held roles at Disney, Hulu, and NBCUniversal.
“Julie has a rare talent for transforming data into clear, actionable strategy,” said Nielsen Head of Global Marketing Sacha Weinberg. “She doesn’t just look at where the market has been — she identifies the signals that tell us where it’s going next.
“Her ability to synthesize deep historical insights with current market dynamics will be a game-changer for how we deliver value to our clients in a constantly evolving landscape,” concluded Weinberg.
As part of her role, she’ll lead the editorial market content strategy for Nielsen. She will be based out of the company’s New York headquarters.
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