The three-way radio Dallas-Fort Worth sports talk landscape remains bumper to bumper in the latest numbers released for the April ratings period.
In the holy demographic of men 25-54, which pays most of the bills, it was: the Fan 3.5; the Ticket 3.4; and ESPN 2.7.
In men 25-54 from Monday to Friday 6 a.m. to 7 p.m., when the high-priced local talent is behind the mike, it was: Ticket 4.2; Fan 3.9; ESPN 2.5.
Among all listeners regardless of age or gender, a ratings category that the stations disdain, it was: Fan 1.8; Ticket 1.6; ESPN 1.4.
Here’s the Monday-Friday breakdown of the ratings by show:
The Musers (Ticket) 6 a.m.-10 a.m.: 5.9
G-Bag Nation (Fan) 10 a.m.-3 p.m.: 5.1
Norm Hitzges (Ticket) 10 a.m.-noon: 3.8
Mike & Mike (ESPN) 5 a.m. -9 a.m.: 3.8
The Hardline (Ticket) 3 p.m. -7 p.m.: 3.7
New School (Fan) 6 a.m. -10 a.m.: 3.3
Ben & Skin (Fan) 3 p.m. -7 p.m.: 3.1
BaD Radio (Ticket) noon – 3 p.m.: 2.8
Afternoon Show (ESPN) 3 p.m. – 6 p.m.: 2.5
Fitzsimmons & Friedo (ESPN) 11 a.m.-3 p.m.: 1.7
The Herd with Colin Cowherd (ESPN) 9 a.m. -11 a.m.:1.5
Credit to the Dallas Morning News who originally published this article
Jason Barrett is the Founder and CEO of Barrett Media. The company launched in September 2015 and has provided consulting services to America’s top audio and video brands, while simultaneously covering the media industry at BarrettMedia.com, becoming a daily destination for media professionals. Prior to Barrett Media, Jason built and programmed 95.7 The Game in San Francisco, and 101 ESPN in St. Louis. He was also the first sports programmer for SportsTalk 950 in Philadelphia, which later became 97.5 The Fanatic. Barrett also led 590 The Fan KFNS in St. Louis, and ESPN 1340/1390 in Poughkeepsie, NY, and worked on-air and behind the scenes at 101.5 WPDH, WTBQ 1110AM, and WPYX 106.5. He also spent two years at ESPN Radio in Bristol, CT producing ‘The Dan Patrick Show’ and ‘GameNight’. JB can be reached on Twitter @SportsRadioPD or by email at Jason@BarrettMedia.com.
