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Jason Barrett

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Jason Barrett is the Founder and CEO of Barrett Media. The company launched in September 2015 and has provided consulting services to America's top audio and video brands, while simultaneously covering the media industry at BarrettMedia.com, becoming a daily destination for media professionals. Prior to Barrett Media, Jason built and programmed 95.7 The Game in San Francisco, and 101 ESPN in St. Louis. He was also the first sports programmer for SportsTalk 950 in Philadelphia, which later became 97.5 The Fanatic. Barrett also led 590 The Fan KFNS in St. Louis, and ESPN 1340/1390 in Poughkeepsie, NY, and worked on-air and behind the scenes at 101.5 WPDH, WTBQ 1110AM, and WPYX 106.5. He also spent two years at ESPN Radio in Bristol, CT producing 'The Dan Patrick Show' and 'GameNight'. JB can be reached on Twitter @SportsRadioPD or by email at Jason@BarrettMedia.com.

Seeing The Bigger Picture

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I'm losing a producer this week at 95.7 The Game....and I'm happy about it. You're immediately thinking "they must have screwed up" or "what...

Are You Recharging Your Batteries?

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Back in 2005 while I was working for ESPN Radio, I listened to my former boss Bruce Gilbert conduct a staff meeting and talk...

Zach McCrite – 107.7 The Franchise

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One of the real joys in this industry for yours truly is when I stumble upon a personality who I believe has something to...

The Producer and Host Relationship

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I'm a fan of a variety of music and one group who's style I've grown fond of the past 7-8 years is the heavy...

When Breaking News Happens

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The past few days I've had the benefit of enjoying some time off and during that time I couldn't help but be drawn more...
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Breaking

20 Brands in 20 Days: Chris Lloyd, WBAB & 106.1 BLI

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"It's hard to fake Long Island. You gotta be it."

Cassette Comeback Defies Digital Music Streaming Dominance

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"In a culture built around infinite, frictionless content, that kind of deliberate attention has become rare enough to feel almost radical."

Why the NBA Should Never Give up Their Spot to the NFL on Christmas Day

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"The NFL is powerful enough to change the way sports fans consume Christmas Day. It is not powerful enough to make the NBA abandon it."

We Are What We Eat With Media Being the Meal

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"Understanding how our industry influences consumers’ decision-making doesn’t eliminate that influence, but it does encourage more thoughtful, impactful and compelling buying habits."