Jeff Caves

202 POSTS
Jeff Caves is a sales columnist for BSM working in radio and digital sales for Cumulus Media in Dallas, Texas and Boise, Idaho. He is credited with helping launch, build, and develop Sports Radio The Ticket in Boise, into the market’s top sports radio station. During his 26 year stay at KTIK, Caves hosted drive time, programmed the station, and excelled as a top seller. You can reach him by email at jeffcaves54@gmail.com or find him on LinkedIn.

Are You Sure You’re Ready To Be Your Own Boss?

"I realize that the oversight and direction that comes with working for someone else isn't for everyone. It definitely is what worked best."

Forget the Email, Just Smile & Dial

"Don't confuse marketing with sales. We are not human advertisements or, even worse, spam."

What’s Your Style?

"The key was to learn how to be versatile enough in your approach to respect how others communicate."

Not Every Client Has To See To Believe

"He knew what he wanted and, much to my relief, was happy to make a verbal contract and trust me with the details."

Learn By Doing, Earn By Learning

"Try the 3 E’s: Experience, Exposure, and Education."

Breaking

Dan Patrick “Disappointed” by Stephen A. Smith’s Handling of Lane Johnson’s Mental Health Comments on First Take

"Don't joke about that [mental health]. I would say you're better. I don't know if you are."

Joel Oxley: WTOP’s Core Mission Hasn’t Changed Despite Radio’s Evolution

"Our advertising revenue when I started was 90% from ad agencies. Now, it’s 85% direct, so there’s been a really big difference in how business is done as well."

College GameDay Forced Inside This Saturday Due To Hurricane Isaias

"The university said it will not allow overnight camping at the coliseum. Instead, fans can begin lining up at the north and east entrances at 5:15 a.m. Saturday."