Jeff Caves

202 POSTS
Jeff Caves is a sales columnist for BSM working in radio and digital sales for Cumulus Media in Dallas, Texas and Boise, Idaho. He is credited with helping launch, build, and develop Sports Radio The Ticket in Boise, into the market’s top sports radio station. During his 26 year stay at KTIK, Caves hosted drive time, programmed the station, and excelled as a top seller. You can reach him by email at jeffcaves54@gmail.com or find him on LinkedIn.

There’s No Shortage Of Exclusives

Columns Jeff Caves Jeff Caves -
"Remind your client of the best you have to offer."

Do You Know Enough About Your Commissions?

Columns Jeff Caves Jeff Caves -
"If you are not making sure, you receive the proper commission for direct, new or NTR revenue who is?"

8 Rules For Cold Call Success

Columns Jeff Caves Jeff Caves -
"We will all lose about 30% of our billing each year, always be prospecting!"

Getting The Most Out of Vacation Time

Columns Jeff Caves Jeff Caves -
"One regret I have through my work life is not taking more time off. And I am not just saying I should have taken more one-week vacations to Hawaii. That's not always financially possible. I mean a few days here or there."

Four Key Factors to Selling Play-By-Play Commercials

Columns Jeff Caves Jeff Caves -
"When considering how to sell live play-by-play commercials, four factors come to mind: broadcast times, tv, streaming rights, and announcers."
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Breaking

Dan Patrick “Disappointed” by Stephen A. Smith’s Handling of Lane Johnson’s Mental Health Comments on First Take

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"Don't joke about that [mental health]. I would say you're better. I don't know if you are."

Joel Oxley: WTOP’s Core Mission Hasn’t Changed Despite Radio’s Evolution

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"Our advertising revenue when I started was 90% from ad agencies. Now, it’s 85% direct, so there’s been a really big difference in how business is done as well."

College GameDay Forced Inside This Saturday Due To Hurricane Isaias

Sports 0
"The university said it will not allow overnight camping at the coliseum. Instead, fans can begin lining up at the north and east entrances at 5:15 a.m. Saturday."

David Ellison on Mark Thompson’s Future at CNN: ‘We Want Stability’

News 0
"He's done a phenomenal job."