Jeff Caves

202 POSTS
Jeff Caves is a sales columnist for BSM working in radio and digital sales for Cumulus Media in Dallas, Texas and Boise, Idaho. He is credited with helping launch, build, and develop Sports Radio The Ticket in Boise, into the market’s top sports radio station. During his 26 year stay at KTIK, Caves hosted drive time, programmed the station, and excelled as a top seller. You can reach him by email at jeffcaves54@gmail.com or find him on LinkedIn.

There’s No Shortage Of Exclusives

"Remind your client of the best you have to offer."

Do You Know Enough About Your Commissions?

"If you are not making sure, you receive the proper commission for direct, new or NTR revenue who is?"

8 Rules For Cold Call Success

"We will all lose about 30% of our billing each year, always be prospecting!"

Getting The Most Out of Vacation Time

"One regret I have through my work life is not taking more time off. And I am not just saying I should have taken more one-week vacations to Hawaii. That's not always financially possible. I mean a few days here or there."

Four Key Factors to Selling Play-By-Play Commercials

"When considering how to sell live play-by-play commercials, four factors come to mind: broadcast times, tv, streaming rights, and announcers."

Breaking

Does the SiriusXM-Audacy Deal Actually Help SiriusXM?

Ultimately, I'm not criticizing SiriusXM for signing this deal. I just don't see the clear necessity behind it, at least not yet.

Tesla Guitarist Frank Hannon Talks Dickie Betts Legacy

"If you look at his music, he's one of the greatest unique guitarists. "

ESPN’s First Take Has an Opening, Skip Bayless Is the Answer

"Proven chemistry is difficult to manufacture. ESPN already knows this pairing works. With another opening on First Take, the easiest decision may also be the smartest one."

Tony Reali Reflects on His Journey From ‘Around the Horn’ To Building the ‘Real Deal’

"I use the term irresistible on this show. That’s the moments I’m chasing in this show. It’s the one you can’t resist when it shows up in your feed. You’ve seen it five times in that ten second clip, and you’re still unpacking some of the feelings behind it. That’s what success will look like for me building out a roster of shows bringing those feelings out in different ways."