Jeff Caves

202 POSTS
Jeff Caves is a sales columnist for BSM working in radio and digital sales for Cumulus Media in Dallas, Texas and Boise, Idaho. He is credited with helping launch, build, and develop Sports Radio The Ticket in Boise, into the market’s top sports radio station. During his 26 year stay at KTIK, Caves hosted drive time, programmed the station, and excelled as a top seller. You can reach him by email at jeffcaves54@gmail.com or find him on LinkedIn.

What Can Radio Do To Save Sales Jobs?

Columns Jeff Caves Jeff Caves -
"We have lost trust, and without a radical turnaround, we will continue to do so."

Sell Smarter, Go Vertical

Columns Jeff Caves Jeff Caves -
"Once you are in the door of a vertical prospect, the rest is easy."

Sell Transparency And Be Bombproof

Columns Jeff Caves Jeff Caves -
"The next time you are in a competitive sales situation with two or three other stations pitching the same business, lead with the negative!"

The Tricky Balance Of A Sales Budget

Columns Jeff Caves Jeff Caves -
The budget is almost due for 2022, are you due for the budget?

You Can Turn P1 Listeners Into Clients

Columns Jeff Caves Jeff Caves -
"There is a lot of gold when you mine amongst the P1 Listeners for your station."
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Breaking

840 WHAS Adds Leland Conway to Middays

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"I honestly couldn’t be more grateful."

Barstool Sports Founder Dave Portnoy Considering a Possible Future in Politics

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Bob Stroud Hosts Final “Ten at 10” On WDRV Chicago

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Stroud's departure marks the end of an era for Chicago classic rock radio.

Isaac Carree Joins KISS 104.1 to Host “Morning Inspiration” in Atlanta

Music 0
"His voice, his spirit, and his ability to connect with listeners align perfectly with what our audience expects from us—especially in moments that call for inspiration and comfort."