Jeff Caves

202 POSTS
Jeff Caves is a sales columnist for BSM working in radio and digital sales for Cumulus Media in Dallas, Texas and Boise, Idaho. He is credited with helping launch, build, and develop Sports Radio The Ticket in Boise, into the market’s top sports radio station. During his 26 year stay at KTIK, Caves hosted drive time, programmed the station, and excelled as a top seller. You can reach him by email at jeffcaves54@gmail.com or find him on LinkedIn.

What Can Radio Do To Save Sales Jobs?

"We have lost trust, and without a radical turnaround, we will continue to do so."

Sell Smarter, Go Vertical

"Once you are in the door of a vertical prospect, the rest is easy."

Sell Transparency And Be Bombproof

"The next time you are in a competitive sales situation with two or three other stations pitching the same business, lead with the negative!"

The Tricky Balance Of A Sales Budget

The budget is almost due for 2022, are you due for the budget?

You Can Turn P1 Listeners Into Clients

"There is a lot of gold when you mine amongst the P1 Listeners for your station."

Breaking

Jacques Doucet, Voice Of The Montreal Expos, Dies At 86

"He was certainly a giant, and his loss is immense."

FOX Sports Unveils College Football Broadcast Teams For 2026 Season

"FOX Sports looks to continue on the momentum from the FIFA World Cup was an exciting year of action beginning week one with the defending national champion Indiana Hoosiers."

Bob Stilson Retires From The Breeze Buffalo Mornings

"Stilson's exit marks another chapter closing for local Buffalo radio."

Family of 93 WIBC’s Matt Bair Releases Statement Following Unexpected Death

"His death was accidental, and we do believe at this time that alcohol was a contributing factor."