Jeff Caves

202 POSTS
Jeff Caves is a sales columnist for BSM working in radio and digital sales for Cumulus Media in Dallas, Texas and Boise, Idaho. He is credited with helping launch, build, and develop Sports Radio The Ticket in Boise, into the market’s top sports radio station. During his 26 year stay at KTIK, Caves hosted drive time, programmed the station, and excelled as a top seller. You can reach him by email at jeffcaves54@gmail.com or find him on LinkedIn.

What Did Dave Greene Learn And Why Is He Done With Corporate Radio?

"The hardest part of being a manager is that you have to suppress all of your emotions and always put on a positive face"

Fair and Balanced Audio Research – Finally!

"Looking at audio research from something other than AM/FM radio's exclusive perspective is excellent for transparency."

What Happens When Quarter Hours Turn Into Minutes?

"Can you believe a cost-per-minute efficiency is likely coming to radio?"

6 Ad Categories Hotter Than Gambling For Sports Radio

"Using sports radio as a back page service for gambling will have a limited shelf life."

National Voices Can Work For Local Clients

"Distance, like absence, can make the heart grow fonder."

Breaking

Dan Patrick “Disappointed” by Stephen A. Smith’s Handling of Lane Johnson’s Mental Health Comments on First Take

"Don't joke about that [mental health]. I would say you're better. I don't know if you are."

Joel Oxley: WTOP’s Core Mission Hasn’t Changed Despite Radio’s Evolution

"Our advertising revenue when I started was 90% from ad agencies. Now, it’s 85% direct, so there’s been a really big difference in how business is done as well."

College GameDay Forced Inside This Saturday Due To Hurricane Isaias

"The university said it will not allow overnight camping at the coliseum. Instead, fans can begin lining up at the north and east entrances at 5:15 a.m. Saturday."