Kevin Robinson

102 POSTS

Kevin Robinson is a passionate award-winning programmer, consultant and coach - with multi-formats success all over the country. He has advised numerous companies including Audacy (formerly Entercom Communications), Beasley Broadcast Group, Westwood One, Midwest Communications, Townsquare Media, Midwest Family Broadcasting Group, EG Media Group, Federated Media, Kensington Media, mediaBrew Communications, Starved Rock Media, and more. He specializes in strategic radio cluster alignment, building lean-forward tactics and talent coaching - legacy and entry-level - personalities.

Known largely as a trusted talent coach, Kevin is the only personality mentor who’s coached three different morning shows on three different brands in the same major market to the #1 position. His efforts have been recognized by The World Wide Radio Summit, Radio & Records, NAB’s Marconi, and he has coached CMA, ACM and Marconi Award-winning talent. He is also in The Zionsville High School Hall of Fame as part of the 2008 inaugural class. Kevin is an Indiana native - living near Zionsville with his wife of 39 years, Monica and can be reached at kevin@robinsonmedia.fm.

Five Ideas To Improve Your Adult Contemporary Stations

Bob Rotella’s Mental Coaching is golf-centered, much of what he preaches translates to radio, especially Adult Formats.

AC Radio Don’t Wait To Fix The Holes In Your Fence

You hear that flaw in your presentation. Fix the obvious holes in your fence. Today.

Chuck Knight And Randi West Examine ‘The State of Adult Contemporary Radio’

We enlisted the opinions—and predictions—of two thought leaders who have collectively been in and around Adult Contemporary for nearly three quarters of a century

Ideas to Help AC Radio Become the Juggernaut It Once Was

Rebuild your brand as a full-service outlet. Beyond what we are already doing (AM News, local meteorologist, national news headlines), take that News Content outside AM Drive.

Adult Contemporary Stations Risk Losing Credit By Not Identifying Themselves

You may wonder why we’d invest several hundred words to articulate a simple point. To winning brands, details matter.

Breaking

The Subscription Question Hanging Over SiriusXM’s Deal With Audacy

"The real challenge isn't adding great content. It's convincing consumers to change habits they've spent years developing. Netflix is learning in real time that paying for exclusive access to content people already enjoy elsewhere doesn't automatically persuade them to open their wallets. SiriusXM now faces a similar test."

92.5 WXTU’s Nicole Michalik Discusses Crossing Over From Pop to Country

"If vinyl records can have a sexy comeback so can radio."

Discovery Channel’s Shark Week Holds a Radio Strategy Secret

Shark Week works because it's built, engineered, and marketed

New Game Lets Radio Pros Win the Ratings War

"The way that the game is developed, the FCC ownership regulations match the time. It gradually loosens to what we have today,"