Kevin Robinson

96 POSTS

Kevin Robinson is a passionate award-winning programmer, consultant and coach - with multi-formats success all over the country. He has advised numerous companies including Audacy (formerly Entercom Communications), Beasley Broadcast Group, Westwood One, Midwest Communications, Townsquare Media, Midwest Family Broadcasting Group, EG Media Group, Federated Media, Kensington Media, mediaBrew Communications, Starved Rock Media, and more. He specializes in strategic radio cluster alignment, building lean-forward tactics and talent coaching - legacy and entry-level - personalities.

Known largely as a trusted talent coach, Kevin is the only personality mentor who’s coached three different morning shows on three different brands in the same major market to the #1 position. His efforts have been recognized by The World Wide Radio Summit, Radio & Records, NAB’s Marconi, and he has coached CMA, ACM and Marconi Award-winning talent. He is also in The Zionsville High School Hall of Fame as part of the 2008 inaugural class. Kevin is an Indiana native - living near Zionsville with his wife of 39 years, Monica and can be reached at kevin@robinsonmedia.fm.

“FIT and Compatibility” Are Dead, and Country Music Radio Will Confirm It This Week

"“FIT and Compatibility” was manufactured in the mid-90’s by researchers to convince programmers that their core listeners would likely accept core music and artists already saturated in their playlist and reject sounds that weren’t represented in their current Music Matrix."

Advice For Making The Most Of Your CRS Experience

The agenda is set; you’ll need a roadmap to maximize your time. Despite the robust agenda, seminars are mostly about networking.

A Look Inside ‘aBreak Music’, a Platform For Music And Artist Discovery

As aBreak Music grows, we thought it would be a perfect time to have a word with their co-founder.

A Primer On Becoming A Great Storyteller In A Content Starved World

I still listen – and learn – from Casey Kasem and American Top 40. Casey remains the greatest storyteller in music presentation.

Where Will The Next ‘Event Record’ Come From?

So – what IS an – Event Record? A song that drifts into the Social Conscious through an occurrence either purposefully or by happenstance.

Breaking

KNZR Host Jaz McKay Exits, Clay Travis & Buck Sexton Added to Daily Lineup

"I just can't work with people who really don't want to be working with me. I don't need it."

8% of Podcast Listeners Pay Attention to Ads, New YouGov Study Shows

“One of the most distinctive things about podcast ads is how frequently they’re not listened to."

Beasley Tampa Taps Will Calder as New Operations Manager

"Will is an outstanding programmer and leader with a proven track record."

MLS Commissioner Don Garber: Sports Rights Will Continue To Grow On Streaming Platforms

"The experiment of a paid subscription didn't work. Do I think we're going there at some point in the future? Maybe five years, maybe 10 years? I agree with that, but we were early."