Kevin Robinson

102 POSTS

Kevin Robinson is a passionate award-winning programmer, consultant and coach - with multi-formats success all over the country. He has advised numerous companies including Audacy (formerly Entercom Communications), Beasley Broadcast Group, Westwood One, Midwest Communications, Townsquare Media, Midwest Family Broadcasting Group, EG Media Group, Federated Media, Kensington Media, mediaBrew Communications, Starved Rock Media, and more. He specializes in strategic radio cluster alignment, building lean-forward tactics and talent coaching - legacy and entry-level - personalities.

Known largely as a trusted talent coach, Kevin is the only personality mentor who’s coached three different morning shows on three different brands in the same major market to the #1 position. His efforts have been recognized by The World Wide Radio Summit, Radio & Records, NAB’s Marconi, and he has coached CMA, ACM and Marconi Award-winning talent. He is also in The Zionsville High School Hall of Fame as part of the 2008 inaugural class. Kevin is an Indiana native - living near Zionsville with his wife of 39 years, Monica and can be reached at kevin@robinsonmedia.fm.

It’s Time For Music Radio To Evaluate The Slogan

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A friend who encouraged us to revisit this topic called slogans – “soul-sucking.” Spot. On. The best brands are defined by their experience.

Will The Next Musical Faultline Need Music Radio?

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A Musical Fault Line is an event that shakes the cultural fabric, always aided by radio. It is not simply a new artist, song, or album release.

Online Content Protects Your Brand From Layoff Vaporization

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Developing online content isolates you from having your brand vaporize in the unfortunate event that your CFO erases you from the spreadsheet.

In The Wake Of Audacy Layoffs, Where Does Radio Go From Here?

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The layoffs by radio giant Audacy last week weren't a real stunner as we’ve normalized big radio layoffs for decades. 

Political Talk Is Suicide For Music Radio Brands

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Even though the First Amendment protects free speech, what you say and project will always be a direct reflection of you. And your brand.
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