Kevin Robinson

107 POSTS
Kevin Robinson is a passionate award-winning programmer, consultant and coach - with multi-formats success all over the country. He has advised numerous companies including Audacy (formerly Entercom Communications), Beasley Broadcast Group, Westwood One, Midwest Communications, Townsquare Media, Midwest Family Broadcasting Group, EG Media Group, Federated Media, Kensington Media, mediaBrew Communications, Starved Rock Media, and more. He specializes in strategic radio cluster alignment, building lean-forward tactics and talent coaching - legacy and entry-level - personalities. Known largely as a trusted talent coach, Kevin is the only personality mentor who’s coached three different morning shows on three different brands in the same major market to the #1 position. His efforts have been recognized by The World Wide Radio Summit, Radio & Records, NAB’s Marconi, and he has coached CMA, ACM and Marconi Award-winning talent. He is also in The Zionsville High School Hall of Fame as part of the 2008 inaugural class. Kevin is an Indiana native - living near Zionsville with his wife of 39 years, Monica and can be reached at kevin@robinsonmedia.fm.

What Taylor Swift, John Daly, Dick Biondi, and Great Radio Brands Teach Us About Being Remarkable

Columns Kevin Robinson Kevin Robinson -
"You don’t have to be the best to be remarkable."

How AC Radio Can Mix up Christmas Music Using Hollywood as the Guide

Columns Kevin Robinson Kevin Robinson -
"Give your holiday playlist a fresh category. Give movie music its own spotlight, complete with front-and-back nods to unforgettable film moments"

Radio’s Holiday Period Is the Best Time To Prepare for a Strong Start to the New Year

Columns Kevin Robinson Kevin Robinson -
"An intentional and compelling brand is a great way to emerge from post-Christmas programming and a gift to yourself for the holiday. Listeners will hear—and see—a difference"

The Time Is Now for AC, Classic Hits Radio To Regain the Attention of the Community

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"It’s time for “More Music” gold-based brands to revolt against their traditional DNA. You can change the trajectory of the year ahead"

How Radio Legends Guy Phillips, George Lindsey and Bobby Rich Adapted After the On-Air Light Went Dark

Features Kevin Robinson Kevin Robinson -
"You have way more transferable skills than you think, you are more valuable than you have been lead to believe, and find a purpose."
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Breaking

Jarrett Payton on Media Criticism of Caleb Williams: “Keep My Quarterback’s Name Out of Your Mouth”

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"Keep my quarterback's name out your mouth. You got to bring up all these other things, the fingernail painting, this, and that, dude. He is such a hot topic. I don't know if he's the face of the NFL, but I know that Madden decided to put him on the cover for a reason."

MLB Commissioner Rob Manfred Credits NBC Sports’ First Year Efforts Leaning Into Baseball

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"NBC, from Day 1, was about reach for us and they certainly delivered that. Equally important, they leaned into baseball."

Why Profanity Standards Are Due for Change in Sports Broadcasting

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"The media landscape, audience, and definition of what is considered offensive or profane has changed. Yet broadcast radio and television remain bound by standards created for a media environment that no longer exists."

Why Miranda Khan Traded TV for Afternoons on KCMO Talk Radio

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"In TV, it moves so quickly. In radio, it's more casual and laid back. It's not 30-second sound bites. You can sit and have a conversation."