Young people are looking for compelling talk content, and while they’re likely to find it on a podcast, the fact that they want it suggests radio has a chance to compete.
"NBC can be selective with Jordan. He doesn’t need a weekly segment. But his insights on current topics are far more valuable than a fireside chat about the old days, with Tirico and himself wearing near-matching shoes"
"The powers-that-be within the music industry and music airplay can learn a lot from the success of the last four years of When We Were Young Festival"
No matter what your profession, talking to someone in person is always a good idea to build relationships and trust. And in this case, it goes both ways.