The All-Christmas Flip Timing Is Key for AC Radio Success
"Boxcar-type numbers follow stations when they flip the All-Christmas switch. Nearly every Adult Contemporary brand has adopted the All-Christmas banner"
What Does CBS Evening News Need to Do to Rejoin the Nightly Newscast Ratings Battle?
Doing the same things that your competitors are doing isn't likely to be a magic fix.
Why Lee Corso Will Be Forever Remembered For His Impact on College Football
"We may never see another figure elevate a sport the way Lee Corso has. Chances are, we never will"
Football Streaming Solutions To Save Your Bottom Line
"It’s the classic deal with the devil: money for access"
Donald Trump vs. ABC and NBC Grabs Headlines, But the Bigger Media Fight Is Already Here
The future is coming fast, and it is unregulated, unfiltered, and loaded with George Carlin’s seven dirty words.
YouTube and Podcasts Are the New Farm Team for News Media
Instead of national outlets grooming their next star internally, they’re scouring the internet for creators who have already proven they can generate an audience.
Why Country Radio Can’t Ignore Pop Culture
If a station only mentions a viral moment on-air, it misses a massive opportunity. Pop culture content can live across social media, newsletters, TikTok, and the station app.
Hits On The Horizon: Doja Cat, Old Dominion and Trey Songz
Doja Cat / “Jealous Type” sounds like a sure-fire hit. Groove is cool, and the song has a good hook.
Skip Bayless Is the Blueprint for Adapting To Change in Sports Media
"Despite already being one of the most recognizable figures in sports media, he’s never stopped trying new things or finding new ways to connect with his audience"
Pepsi Falls, Dr. Pepper Rises And A Rock Radio Lesson
Pepsi may treat this as a short-term slip, but there’s no guarantee. The trendline suggests otherwise.
