Media Sales Executives Need to Be More Don Draper, Less Herb Tarlek
For success, you must digest and invest.
Barrett Media Reveals Plans For Top 20 of 2024 Series
"If recent history is any indicator, 2025 should be our biggest series yet."
Innovation For Your News Talk Radio Station in 2025
For whatever reason, News Talk Hosts suck at being showmen or show women. We are in showbusiness.
Is It Time For Large Radio Companies To Cut Losses And Sell?
IHeart is top of the list. For more than a decade, Bob Pittman has not wanted the company to be in the terrestrial radio business.
Bob Costas Decided to Call His Own Shot in Exiting Baseball Play-by-Play
Costas was always a proud person, quite self-critical and constantly looking to adjust for the better.
Is Brian Williams Ready for a Television News Comeback After Amazon Prime Video Election Night Special?
It's hard to view this as anything other than a chance to get back into the television news limelight. But did his performance show networks should be beating down Brian Williams' door?
Transitioning Music Radio Sellers To Digital
Shifting experienced, long-term, successful radio marketing professionals into the digital advertising space requires education, empowerment, incentives, and, most of all – patience and understanding.
Radio Screwed Up When It Stopped Thinking Big, Acting Small
Some companies tried to go off and create Think Big, Act Big radio and got away from the local, start-up feel.
Are You And Your Music Radio Brand Electable?
Your actions today build the brand that’s remembered at ‘the polls.’ Are you and your brand - electable?
What Do News/Talk Radio Leaders Want and Need From Network News Partnerships?
"First and foremost, it needs to reflect the audience. Is this going to be a benefit that your audience will appreciate?"
