News & Talk Radio Ethics: Where Do We Draw the Line?
In the late 1970s Sacramento was terrorized by a serial murderer who committed acts against his victims so horrifying I won’t detail them here,...
What is the Right Length of a Song?
TikTok’er Pink Pantheress said this past May that songs should be no more than 2:30 in length.
Limiting Media Access is a Bad Look For the NFL and the NFLPA
I read a column on Friday in the Washington Post that left me scratching my head. New NFL Players Association executive director Lloyd Howell...
Deep Fakes, Funny Stories, the Election, and Truth
Is it too much to ask that everyone do a little fact-checking before spreading deep fakes or other stuff on social media or the...
‘Outliers’ in Nielsen Audio Ratings
Last week, this column explained sampling error. It’s a Survey 101 concept, but rarely considered in the world of ratings. This week, we’ll go through another...
Communicating and Navigating Ratings Wobbles
Programmers and Brand/Content leaders would have better blood pressure and fewer forehead wrinkles if we could respond to the wobbles as we react to the stock markets by saying, “Wow.”
NBA and TNT Sports’ Relationship Was Destined to End This Way
If you’ve been paying attention, you’ve seen this coming from miles away. The NBA media rights conversation for after next season was always going...
News Media Needs the Trust of People on Both Sides of the Aisle
‘The truth is worth it,’ but where can you find it? As the news media sets the stage for 2024, most are sticking to...
Audio Advertising Research: Insights for Radio Ad Buyers
Suppose you are an audio advertising buyer or seller and want the most effective ways to reach your target audience. Read on. Podcasts, digital...
98.9 The Buzz in Rochester is Sailing the Seas of Yacht Rock
I've always been a fan of late ‘70s and early ‘80s soft rock. One of my first cassette tapes as a kid was Christopher Cross with that iconic flamingo on the front.
