As History Unfolds, It’s Important for News/Talk Radio to Remain Focused on Playing the Hits

It's cliche, but we are living through history. And your audience is coming to you for the latest on this unfolding history, with opinions, analysis, and an ability to move the story forward.

ESPN, NBC and Amazon’s NBA Media Rights Package is a Big Win for Sports

I can't help but just continue to think this is a good thing for sports and let the rest of it sort itself out.

Radio Hosts Shouldn’t Be So Quick to Provide Basic PR Services to Politicians

Guests who don’t want to answer your questions aren’t worth having.

Looking Back on Five Years of BSM Columns and Ahead to More ‘Anatomy’ Features

Now, some 250 or more columns later, I’m going to scale back and write only one time a month.

Steve Gregory Has Waited More Than a Decade to Involve College Students on KFI AM-640

"The interest we still have from these students, I've been impressed by...it's good to know that some of those students are still willing to take their own time in the summer and participate in something like this."

Radio Hosts Can’t Lose Listeners Trust As Elections Approach

Your opinion and observations are always the center of a great talk show. But, you must always keep your audience in mind first.

MLB Putting Microphones on Players Brings Very Little Value to Broadcasts

Right now, baseball’s primary fan issue is its paltry offensive output, not how many words its players speak during live broadcasts.

Removal of WURD Host Leaves Just As Many Questions As Answer

Did they part ways because this is unusual or is it because someone revealed what happens behind the curtain?

Joe Tessitore and WWE Are a Match Made in Heaven

Announcing WWE requires a certain level of excitement not required by other sports. Joe Tessitore exudes excitement.

Seller to Seller: Sales Meeting

If it truly is your own business, you would know the numbers inside and out.

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