Overall, local radio interviews and talk shows can be a strategic and effective way for a local expert to enhance their business, build their reputation, and connect with the community.
The show is not going to be a ratings giant like ESPN’s First Take or offer the decibel level of commentary on FS1’s First Things First, but it is a necessary and unique slice of sports television.
Needed: One former NBA Hall of Fame player. Need to have a personality that is larger than life. Can’t be afraid to laugh at himself or have fun with his fellow panelists.
Talk radio shouldn’t be looking at politicians or wanna-be politicians as hosts, especially when you know they plan to re-enter politics at some point.