Tag: advertising sales
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Media Sales Executives Need to Be More Don Draper, Less Herb Tarlek
For success, you must digest and invest.
Radio Station Promotions Should Have an Advertising Sales Booth
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Dumb or Dumber: How to Handle “We Don’t Do Much Radio”
Barrett Media produces over 20 stories per day on the music, news, and sports media industries. Stay updated on the latest happenings by signing up to...
Sales Meeting: Media Salesperson Gold – Success Stories & Referrals
Barrett Media produces over 20 stories per day on the music, news, and sports media industries. To make sure you're updated on the latest...
Using Spec Spots to Sell Radio Advertising
Barrett Media produces over 20 stories per day on the music, news, and sports media industries. To make sure you're updated on the latest...
Sales Meeting: Never Give Your Clients a Reason Not to Trust You
Sales meeting time! Hope your week is off to a great start. Normally we talk in our meetings about what to do in certain...
Overcoming Sales Objections: ‘Nobody Listens to the Radio’
Cumulus Media and Westwood One's Audio Active Group recently released eight outdated perceptions about AM/FM held by many advertisers and media agencies. They used insights...
Seller to Seller, Sales Meeting
Good morning, everyone. Welcome to our sales meeting where our topic will be the 'Wind of Change.' For many of you, you just thought...
Media Research: Can They ALL Be Right?
Media advertisers and sellers are bombarded with media research and data from various sources. Remarkably, most research presented to clients usually indicates they are...