Tag: Advertising

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NBC Sports Earns 7.7 Million Viewers For 76ers-Knicks Opening NBA Tip-Off

"The 76ers-Knicks game rose 32% from last year’s early primetime game, Rockets-Thunder, which drew 5.9 million."

2026 Astra Podcast Awards Nominations Revealed

The Hollywood Creative Alliance announced nominees in 16 categories ahead of its November 11th ceremony

Pardon the Interruption Celebrates 25 Years As Tony Kornheiser, Michael Wilbon Trade Barbs and Memories

“I think we lasted this long because it’s always been sort of fun.”

FOX Sports Partners With Gulfstream Park for Live Winter Racing

“FOX Sports is quickly becoming the year-round television home of horse racing"

Embrace Change And Keep Thriving in Sales

"Many challenges can impact your career significantly if you don’t roll with the punches."

How Do You Deliver Your Station’s Bad News To Your Clients?

"As a sports radio seller, you hold the key to managing these situations and staying in front of the competition."

Survey: One-Fourth of Radio Advertisers Expect to Increase Spending

“In a time where economic uncertainty is driving budget pressure, marketers will continue to seek opportunities to increase automation."

Audacy Names Lee Davis SVP of Sports Monetization Overseeing New Sales Team

“Through our best-in-class sports audio portfolio, powered by over 150 flagship team partnerships, iconic local broadcast brands, award-winning podcasts and sports betting content, Audacy is uniquely positioned to capitalize on a new sales strategy in this arena.”

Writers Strike Driving Advertisers to NBA, NHL Finals

"TV and cable networks have surpassed beer brands as the top buyers of ad time from the conference finals to now."

Ontario Proposes Banning Athletes & Celebrities From Sportsbook Ads

"The AGCO has identified advertising and marketing approaches that strongly appeal to persons who are under the legal gaming age through the use of celebrities and/or athletes."

For Sports Radio, Less Listeners Means More ROI

"It's not about how many listen to sports radio. It’s how much they can spend."

YouTube Trying to Lure Advertisers Away from TV Using Sunday Ticket

"There will be some ads in-game from CBS and FOX on Sunday Ticket, but the rest will be exclusive to YouTube."

Leagues Join NBC & FOX In Effort To Regulate Sports Betting Ads

Are you tired of seeing or hearing obnoxious sports gambling advertisements everywhere you look? Apparently the country's biggest pro sports leagues are to, and...

5 Tips To Get Digital Buyers To Buy Radio

"There are a lot more local clients not spending on radio at all. A LOT MORE."

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2026 Astra Podcast Awards Nominations Revealed

The Hollywood Creative Alliance announced nominees in 16 categories ahead of its November 11th ceremony

Pardon the Interruption Celebrates 25 Years As Tony Kornheiser, Michael Wilbon Trade Barbs and Memories

“I think we lasted this long because it’s always been sort of fun.”

FOX Sports Partners With Gulfstream Park for Live Winter Racing

“FOX Sports is quickly becoming the year-round television home of horse racing"

Sports Media’s Rising Stars: Seven Personalities Worth Watching

"There are certainly plenty of other rising stars working regionally and nationally across multiple platforms, but this Magnificent Media 7 stands out to me."