Tag: AM Radio
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Why Refilling the News/Talk Radio Listener Funnel Matters More Than Ever
There is a war for people’s attention. It’s a huge battle. It starts with making sure your station or show is focused on the right things.
Reviving the Radio Industry Requires Bold Ideas, Not Band-Aids
The collective brain power of the people remaining in the radio business can surely come up with ideas that would catch the public’s attention and make money, right?
Can News/Talk Radio Create Its Own Version of the All Christmas Music Format Flip?
Some people love all Christmas all the time. Others despise it. That's not any different for regular news/talk radio programming, though.
For News/Talk Radio Hosts, Pop Culture Knowledge Is Just as Important as Political Policy
If there is a big cultural happening and you are totally unfamiliar with the person, that is a problem.
News/Talk Radio Leaders Need to Pound the Table For FM Signals
As planning for 2026 take shape, this is the one thing news/talk radio PDs should be demanding.
How to Keep Your News/Talk Radio Station Relevant During the Holidays
Part of the fun of news/talk radio is that we are at the center of informing our communities during important moments. Being prepared for anything is our mission. This includes compelling holiday programming.
What Talk Radio Audiences Really Want (And Don’t Know It)
If what you’re doing isn’t generating enough interest or revenue, it might be time to try something else.
The More Important Question For News/Talk Radio Leaders Searching For Tomorrow’s Stars
So many have been so preoccupied with finding the next batch of stars, they didn't tackle the more pressing matter.
Self-Care Isn’t Just a Buzzword: A Radio Pro’s Guide to Staying Sane
I used to roll my eyes when someone said the term “self-care.”
Radio Isn’t Dead — It’s Just Bad at Bragging About It
Young people are looking for compelling talk content, and while they’re likely to find it on a podcast, the fact that they want it suggests radio has a chance to compete.