Tag: AM Radio
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Why Soulless Digital Advertising Can’t Compete with a Strong Radio Endorsement
Make every moment on your show essential — even the commercials.
Would News/Talk Radio Hosts and PDs Use AI-Generated Voices For Content?
"It's a slippery slope, but one I don't know can be avoided."
How Radio Can Void the Risk of Joining the Island of Misfit Media
The assignment, then, for radio is to come up with ways to make itself useful in a way that people will not abandon.
BNM Summit Highlights Power of Local Radio in a Changing Media Landscape
The value in attending an event like this is for local stations to put faces and personalities to those they work with at their networks and provide valuable station feedback.
Why News/Talk Radio Should Stop Chasing Logos and Start Serving the Audience
If your station sucks, a rebrand without an actual plan will fall flat.
What News/Talk Radio Can Learn from the Pumpkin Spice Latte Craze
Too many stations and brands look at their competitors and think, “We should do that too.”
How Talk Radio Personalities Can Protect Their Jobs by Supporting Sales Teams
If your endorsements are sold out, you will be very difficult to fire.
Why News/Talk Radio Can’t Avoid the Real ‘Bread and Butter’ Issues
Don’t let the whirlwind pace of “news” distract you from the topics directly affecting your audience.
Radio Pros: Stop Saving Your Industry Pep Talks for National Radio Day
The only thing that will sink radio as a viable platform for high-quality content distribution and engaging advertising opportunities is the industry itself.
Why the Spirit of National Radio Day Needs to Be Carried Forward Every Day
It sparks nostalgia, it encourages pride, and it lets us celebrate the work we do. But if the celebration stops there, we’re wasting a chance to keep radio top of mind in the conversations that matter.