“Passion is what it's really about—passion about what you do, passion about how you do it, passion for who you're serving, who you're working with, and just trying to lift everybody up."
We all experience the pain involved in breaking bad habits, whether it’s dieting, quitting smoking/vaping, nail-biting, or the plethora of other bad habits, from chewing tobacco to swearing too often.
“If you grew up in the Bay Area, you already know how big of a deal this is. I understand how important this brand is to the people who came before me and I don’t take that lightly."
"Understanding how our industry influences consumers’ decision-making doesn’t eliminate that influence, but it does encourage more thoughtful, impactful and compelling buying habits."