Tag: barrett media

Browse our Latest articles!

UFC Reveals Global Total Viewership Figures for Freedom 250 Event at The White House

"The event generated an estimated 64 billion media impressions valued at $1.1 billion across broadcast and online platforms."

iHeartMedia Strikes Deal with Amazon for Audio and Video Advertising

“This expansion of our long-standing relationship with iHeartMedia gives brands new opportunities to connect with consumers across more screens and speakers with greater relevance and measurable outcomes.”

Dave and Chuck the Freak Celebrate 25 Years in Detroit

"We know it wouldn't work without both of us."

iHeartMedia Cuts Expose Radio’s Biggest Lie

Let's drop the "content is king" mythology once and for all — because it doesn't hold up under scrutiny.

Podcast Growth Agency Bumper Unveils Performance Dashboard

Podcast growth agency Bumper revealed its new “Bumper Dashboard,” a tool that combines various podcast data metrics to measure podcast performance.  The platform, now available...

2024 BNM Summit Adds Todd Starnes, Lee Harris, Craig Swagler, Michael Spaulding, Mike Schaefer, & Marsha Landess

The 2024 BNM Summit is adding six more speakers to its lineup. Forty seven professionals will appear on stage on September 4-5, 2024 at...

Behind The Voices: JJ Surma

'I don't see AI as an existential threat, but a challenge to make myself more flexible and human."

Facebook and X Have Changed the Rules, and Media Brands Must Adapt

"If you run a brand, and you've spent years building an audience, trying to keep people aware of your audio, video, and written content, how are you supposed to reach your audience if the platform isn't showing your content to your fans?"

Media Layoffs, Format Changes, and the Audience Left in the Dark

One day, they’re there. The next, they’re gone. And there’s no explanation offered. Media layoffs and format changes, just happen. That’s how the radio...

It’s Merry Christmas Time.. In August

How do we prepare and freshen our brand’s purpose during the Holidays? Consider Clark Griswold’s search for the perfect tree in National Lampoon's Christmas Vacation.

PPM: What About the Children? 

When PPM was commercialized in the ‘aughts, a couple of new weighting variables were added. For years, we knew that Arbitron weighted the diary service...

Eavesdropping: Covino & Rich, FOX Sports Radio

When it's summer and the Olympics are going on, it is a pretty limiting time for sports talk radio. Yes, football is right around...

Audacy AI Study: A Q&A with CTO Sarah Foss and VP of Research and Insights Idil Cakim

As audio networks are racing to become a beacon of trust in the age of Artificial Intelligence, the Audacy Research, Insights, and Technology teams...

Josh Innes Not Ruling Out Return to Sports Radio After Stints in Music at KSHE 95 and 105.9 The Rock

Last week, Josh Innes took to X to announce he had been let go from his position hosting afternoon drive at legendary St. Louis...

Popular

iHeartMedia Strikes Deal with Amazon for Audio and Video Advertising

“This expansion of our long-standing relationship with iHeartMedia gives brands new opportunities to connect with consumers across more screens and speakers with greater relevance and measurable outcomes.”

Dave and Chuck the Freak Celebrate 25 Years in Detroit

"We know it wouldn't work without both of us."

iHeartMedia Cuts Expose Radio’s Biggest Lie

Let's drop the "content is king" mythology once and for all — because it doesn't hold up under scrutiny.

The NBA Draft Has Become A Television Mess

"The problem is the NBA wants an NFL-sized television event without creating an NFL-sized television format."