Tag: Bon Jovi
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Inside ESPN’s Bad Week: Leaks, Layoffs, and a PR Strategy Gone Wrong
"ESPN is exceptional in so many areas that when the company makes a rash of mistakes handling personnel matters it's surprising."
Super Bowl Ads Prove Classic Rock Still Sells
Here’s a look at some winners and losers and, in some cases, a thought about how the song is being rotated at radio stations.
How Billy Joel, AC/DC, and the Rolling Stones Prove Classic Rock’s Enduring Appeal
The more places we spot Classic Rock in the wild, the better we can feel about the staying power of this music and our format.
Listen To Your Brand and Ask ‘Why Do We Do That?’
We get so close to our brand that we can’t hear clutter creep or aging imaging day to day.
Matt Sneed Rises Above Life’s Rough Start to Make His Mark in Radio
"I'm proud of everything I've accomplished. So, I'm going to post about it because it helps me, and I hope somebody else reads it and it helps them.”