Tag: BSM Summit

"If you run a brand, and you've spent years building an audience, trying to keep people aware of your audio, video, and written content, how are you supposed to reach your audience if the platform isn't showing your content to your fans?"

"A look back at two-days of industry conversations at the 2024 BSM Summit in New York City."

So, the only thing we can do in Chicago is to say, 'hey, what are we doing to put the best content out there that is going to make our fans happy and, in the end, satisfy our partners?'"

The whole discussion was terrific, but I wanted to share the answers to just the first question Mike McVay asked which was, "What is the strength of the sports talk format?"

Based on the response most everyone I talked to had about this session, this was the "light bulb moment" for most during the Summit.