Tag: BSM

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How Shannon Terry Built On3 Into a Powerhouse in College Sports Media

"We wanted to be more than a media company. We wanted to be a platform and community. We had 25 years of building communities already, so we built On3 to connect that ecosystem."

Why Gordon Borrell Believes Digital Is Winning Over Local Advertisers

“It comes with statistics. You place a radio ad, and the station can’t tell you how many people heard it, how many people liked the ad or liked the program.”

Why Heidi Raphael Returned Home to Lead the New York State Broadcasters Association

“I have met and worked with so many wonderful people. I don’t take that for granted. I’m grateful every single day.”

Bru’s Rocket Ride: From Polka Hour to Coast-to-Coast Radio

"It was one of those places where I really got to mess up and find my voice,"

An Uncertain Business Full of Excitement & Fear

"For those that may be out of work soon, it can be a scary and exciting situation at the same time. Leaving what’s familiar is scary, but what may lie ahead can be terrific."

Lessons From The Meanest Client I Ever Met

"I remember thinking that she would probably have made a pretty good sales manager. A very mean sales manager, but a good one, nonetheless."

Baseball Play-By-Play Evolves On The Radio

"The Voices of Summer are on the case bringing you the National Pastime in its purist form, even if that art form has changed a little bit."

If ESPN Is Going To Pay Big Money To Talent, Stephen A. Smith Should Get Plenty!

"Stephen A. Smith is not a middle of the pack talent who executives would need to be convinced to hire. If ESPN doesn't give him a lucrative deal, someone else will."

Your Burning Questions Answered

"You know who does a great job on billboards? BILLBOARD COMPANIES! Few words, large font, right to the point, simple call to action."

Social Media Marketing World Highlights How to Win at Social Media

"I went to Social Media Marketing World 2019 to gain information that is critical to our business from people who understand and use it better than radio does."

In A Slump? Just Keep Swinging!

"There is no magic formula, there is no new way and there certainly is no low dollar package that will get you out of a slump."

The BSM 64: 16 Reasons We Lose A Sale

"Don’t ever lose thousands of dollars over hundreds of dollars."

It’s The Busiest Time Of Year For Play-By-Play Guys

"Brian Anderson of the Milwaukee Brewers, Jason Benetti of the White Sox, Gary Cohen of the Mets and Tom McCarthy of the Phillies are just a few of these guys that have pulled or are pulling double duty."

Westwood One Inks Deneroff to Contract Extension

"As he celebrates his 30th year with Westwood One, Howard Deneroff has agreed to extend his time with the network by agreeing to a new deal."

Popular

Why Gordon Borrell Believes Digital Is Winning Over Local Advertisers

“It comes with statistics. You place a radio ad, and the station can’t tell you how many people heard it, how many people liked the ad or liked the program.”

Why Heidi Raphael Returned Home to Lead the New York State Broadcasters Association

“I have met and worked with so many wonderful people. I don’t take that for granted. I’m grateful every single day.”

Bru’s Rocket Ride: From Polka Hour to Coast-to-Coast Radio

"It was one of those places where I really got to mess up and find my voice,"

MLB Network’s Intentional Talk Reversal Proves Connection Is Media’s Most Valuable Currency

"Intentional Talk has become, and continues to be, your favorite baseball player's favorite baseball show."