Tag: BSM

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Maria Bartiromo Fired: Why Fox News Made the Right Call

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Whatever the underlying motivation, the message to every other host and producer on the payroll is the same: sharing confidential editorial strategy with outside political figures will get you fired. No matter how close you are to the audience or the administration.

Why NBC Sports’ Return to Baseball Proves Local Broadcasters Still Matter

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"NBC’s three-year multimedia agreement with Major League Baseball is off to an impressive start."

WWDD: What Would Dolly Do Radio Industry Leadership

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Hundreds of stations synchronized to play “I Will Always Love You” simultaneously.

Are You Prepared For the 2026 Football Tax This Season?

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"The Football Tax feels like an investment. Every year, football asks fans for a little more, and every year, fans grumble. Every year, we pay it anyway."

Giving Thanks In The Sales Department

Columns Dave Greene Dave Greene -
I believe it might be law that when one is writing a column this close to Thanksgiving, you must write about what you’re thankful for. ...

How Not to Get a Job in Sports Radio: Sales Remix

Columns Dave Greene Dave Greene -
Last week, Jason Barrett posted a blog titled “How Not to Get a Job in Sports Radio” outlining a myriad of ways you can blow...

How Not To Land a Job in Sports Radio

Columns Jason Barrett Jason Barrett -
It's happening right now. In fact, it happens every day. But nobody is there to stop you from hitting the send button before damage...

Your Customer Isn’t Always Right

Columns Dave Greene Dave Greene -
Much like we know any publicity is not really good publicity, your customers aren’t always right.  In fact, I’d venture to say in my...

A Letter to a Young Salesman

Columns Dave Greene Dave Greene -
Ever wonder what you’d say to your younger self, the person you were when you just started in sports media sales?  Here’s what I’d...

Let the Client Decide How Much They Want to Spend

Columns Dave Greene Dave Greene -
One of the biggest mistakes we can make in media sales is to decide what it is our client or prospect can or cannot...

Sports Radio’s Summer Ratings Report

Radio Jason Barrett Jason Barrett -
The Summer ratings book was released in early October to sports stations across the nation, and we do our best here at BSM to...

Don’t be Afraid to Walk Away

Columns Dave Greene Dave Greene -
Let’s talk about one of the hardest things to do in our line of work: walking away. Yes, believe it or not, there are reasons...

Selling Advertising Starts With Selling Yourself

Columns Dave Greene Dave Greene -
In my office hangs a small sign that (in part) reads: “You are not in the sales business, you are a marketing consultant who...

Beasley Media Enters the eSports Arena

Radio Jason Barrett Jason Barrett -
Beasley Media is getting into the eSports business. CEO Caroline Beasley announced today at the 2018 eSports Business Summit in Las Vegas that the...
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Popular

Why NBC Sports’ Return to Baseball Proves Local Broadcasters Still Matter

Columns 0
"NBC’s three-year multimedia agreement with Major League Baseball is off to an impressive start."

WWDD: What Would Dolly Do Radio Industry Leadership

Columns 0
Hundreds of stations synchronized to play “I Will Always Love You” simultaneously.

Are You Prepared For the 2026 Football Tax This Season?

Columns 0
"The Football Tax feels like an investment. Every year, football asks fans for a little more, and every year, fans grumble. Every year, we pay it anyway."

Why the Lindsay Clancy Case Should Be Topic A For News/Talk Radio

Columns 0
The story isn't simply a mother murdering her three children. That's not really compelling talk radio. The story has evolved into a national debate over mental health, criminal responsibility, pharmaceuticals, parenting, and the justice system.