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Could FOX Sports Radio Be Headed For a Post-Colin Cowherd Era As Early As 2028?

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"If FOX Sports Radio wants to maintain its position atop the syndicated sports radio space, it must have a succession plan ready long before 2028 arrives. Not just for Dan Patrick, but based on his recent comments, Colin Cowherd as well."

Fox News Doesn’t Need Your Trust to Win

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Viewers don't tune into Fox News because they think it's the most accurate account of the day's events. They tune in because it reflects how they already see the world. That's a far stickier habit than trust ever was.

LBF and Adam-12 Launch New Morning Show at WROR Boston

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"I hate to say it's a slice of life, but it is our unique takes on the absurd nature of what is going on everywhere."

How Local Talk Radio Hosts Can Own the Iran Deal Story

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You're the person posted up at the corner of the bar having the real conversations. This isn't about being pro- or anti-any administration. It's about sounding like a real person, not a press briefing.

Giving Thanks In The Sales Department

Columns Dave Greene Dave Greene -
I believe it might be law that when one is writing a column this close to Thanksgiving, you must write about what you’re thankful for. ...

How Not to Get a Job in Sports Radio: Sales Remix

Columns Dave Greene Dave Greene -
Last week, Jason Barrett posted a blog titled “How Not to Get a Job in Sports Radio” outlining a myriad of ways you can blow...

How Not To Land a Job in Sports Radio

Columns Jason Barrett Jason Barrett -
It's happening right now. In fact, it happens every day. But nobody is there to stop you from hitting the send button before damage...

Your Customer Isn’t Always Right

Columns Dave Greene Dave Greene -
Much like we know any publicity is not really good publicity, your customers aren’t always right.  In fact, I’d venture to say in my...

A Letter to a Young Salesman

Columns Dave Greene Dave Greene -
Ever wonder what you’d say to your younger self, the person you were when you just started in sports media sales?  Here’s what I’d...

Let the Client Decide How Much They Want to Spend

Columns Dave Greene Dave Greene -
One of the biggest mistakes we can make in media sales is to decide what it is our client or prospect can or cannot...

Sports Radio’s Summer Ratings Report

Radio Jason Barrett Jason Barrett -
The Summer ratings book was released in early October to sports stations across the nation, and we do our best here at BSM to...

Don’t be Afraid to Walk Away

Columns Dave Greene Dave Greene -
Let’s talk about one of the hardest things to do in our line of work: walking away. Yes, believe it or not, there are reasons...

Selling Advertising Starts With Selling Yourself

Columns Dave Greene Dave Greene -
In my office hangs a small sign that (in part) reads: “You are not in the sales business, you are a marketing consultant who...

Beasley Media Enters the eSports Arena

Radio Jason Barrett Jason Barrett -
Beasley Media is getting into the eSports business. CEO Caroline Beasley announced today at the 2018 eSports Business Summit in Las Vegas that the...
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Fox News Doesn’t Need Your Trust to Win

Columns 0
Viewers don't tune into Fox News because they think it's the most accurate account of the day's events. They tune in because it reflects how they already see the world. That's a far stickier habit than trust ever was.

LBF and Adam-12 Launch New Morning Show at WROR Boston

Features 0
"I hate to say it's a slice of life, but it is our unique takes on the absurd nature of what is going on everywhere."

How Local Talk Radio Hosts Can Own the Iran Deal Story

Columns 0
You're the person posted up at the corner of the bar having the real conversations. This isn't about being pro- or anti-any administration. It's about sounding like a real person, not a press briefing.

Why Rock is in the ‘Group of Death’

Columns 0
"Let's fire up a few World Cup-isms and hit the pitch."