Tag: BSM

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How Shannon Terry Built On3 Into a Powerhouse in College Sports Media

"We wanted to be more than a media company. We wanted to be a platform and community. We had 25 years of building communities already, so we built On3 to connect that ecosystem."

Why Gordon Borrell Believes Digital Is Winning Over Local Advertisers

“It comes with statistics. You place a radio ad, and the station can’t tell you how many people heard it, how many people liked the ad or liked the program.”

Why Heidi Raphael Returned Home to Lead the New York State Broadcasters Association

“I have met and worked with so many wonderful people. I don’t take that for granted. I’m grateful every single day.”

Bru’s Rocket Ride: From Polka Hour to Coast-to-Coast Radio

"It was one of those places where I really got to mess up and find my voice,"

What I Learned at The 2018 NAB Radio Show

Each year I attend the NAB Radio Show, and after a few days of meetings, attending sessions, and celebrating individual and brand achievements, I’m...

How Do You Define Digital?

Ask a few different people what the word 'digital' means to them. After you do, take note of the variety of responses that you...

Agenda Driven Reporting Doesn’t Open New Minds

On Thursday night, I did what most football fans did, I tuned in for the Jets-Browns game. The first half was sloppy, boring, and...

A Pen and a Piece of Paper Can Change Everything

I love technology. As I write this, I have a baseball game on a television, in a different city, that is being “cast” from my...

Hubbard St. Louis Ready For ‘Buds & Bourbons 2’

Hubbard Radio in St. Louis is hoping to capitalize on the first year success of its Buds & Bourbon promotion by bringing it back a second...

How Much Do You Value A One-On-One?

How much would you pay to attend your weekly sales meetings or your one on one with your manager? At first glance you may be...

Shaky Start For ESPN’s New Monday Night Football Crew

It's only week one, but if you were less than impressed by ESPN's new Monday Night Football broadcast crew, you're not alone. Joe Tessitore,...

VSiN Announces Partnership with Sports USA

VSiN (Vegas Stats & Information Network), the first network dedicated to delivering daily information about sports gambling, and Sports USA, the nation’s largest independent syndicator of...

The Remote: A Love Poem

This week I wanted to write about the positives and negatives of selling a live remote broadcast.  The older you are the more likely...

BSM to Introduce ‘The Tony Bruno Award’ in Los Angeles

Few sports radio hosts have enjoyed the storied career that Tony Bruno has. From becoming the first sports radio personality to host a national...

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Why Gordon Borrell Believes Digital Is Winning Over Local Advertisers

“It comes with statistics. You place a radio ad, and the station can’t tell you how many people heard it, how many people liked the ad or liked the program.”

Why Heidi Raphael Returned Home to Lead the New York State Broadcasters Association

“I have met and worked with so many wonderful people. I don’t take that for granted. I’m grateful every single day.”

Bru’s Rocket Ride: From Polka Hour to Coast-to-Coast Radio

"It was one of those places where I really got to mess up and find my voice,"

MLB Network’s Intentional Talk Reversal Proves Connection Is Media’s Most Valuable Currency

"Intentional Talk has become, and continues to be, your favorite baseball player's favorite baseball show."