Tag: Classic Hits
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TikTok Tests Voice Calls, Bringing Back a Classic Radio Tactic
"For TikTok, every retained interaction is valuable."
Sticks Media Loses WLGR As Border Media Reacquires Station
"We view it as a great opportunity to invest our resources and long-term vision into the station."
What Pizza Hut and Heinz Can Teach Classic Rock Radio Programmers
"Your station can do something Yum Brands and Heinz can't"
Should Streaming Impact Radio Airplay on Classic Rock/Hits Stations?
"Seven Classic Rock songs are secretly dominating streaming in 2026."
What Radio Can Learn From the Global Journey of Brian Thomas’ Success
"Reinvention in our business is far from a detour. Instead, we should treat reinvention as part of our ongoing professional growth."
Classic Hits Music: The Year in Review
"It’s subtle but if you squint at the data just right you can see a new decade slowly infiltrating the format."
What AI Thinks About Classic Rock, Classic Hits, and Adult Hits Listeners
My suggestion is to start by asking AI for detailed breakdowns on the person who listens to your station. Then see how it compares with the perceptions of the airstaff.
20 Brands In 20 Days: Krash Kelly,103.5 BOB-FM Austin
“We’re a hit-driven, adult hits radio station. We have a smattering of contemporary music. "
Radio in the Age of TikTok: Why Quick, Clear Openings Win More Listeners in Hot AC
In the battle for attention, brevity is power. Say it quickly, say it clearly, and say it in a way that makes the listener want more.
BOB-FM’s Howard Kroeger: ‘We Regulate Creativity’
After doing this for 23 years, he says one of the secrets his team has learned is how to “regulate creativity,” putting their writing onto a schedule.