Tag: Classic Hits

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Trend Jacking: The Low-Cost Marketing Strategy Radio Needs Right Now

"One word of caution: do not jack what you do not understand."

Sevendust’s Lajon Witherspoon on 30 Years of Rock’s Most Underrated Band

"I think we were just able to paint this portrait of that in time, in real time."

The Digital Cul-de-Sac: How Algorithms Are Limiting Music Discovery

"The algorithm is no longer just helping listeners find music. In many cases, it is deciding what discovery even means."

What Does the Future of OutKick Look Like Without Clay Travis

"In today's media landscape, audiences don't simply follow websites. They follow people. They invest in personalities, perspectives, and voices they trust."

What Pizza Hut and Heinz Can Teach Classic Rock Radio Programmers

"Your station can do something Yum Brands and Heinz can't"

Should Streaming Impact Radio Airplay on Classic Rock/Hits Stations?

"Seven Classic Rock songs are secretly dominating streaming in 2026."

What Radio Can Learn From the Global Journey of Brian Thomas’ Success

"Reinvention in our business is far from a detour. Instead, we should treat reinvention as part of our ongoing professional growth."

Classic Hits Music: The Year in Review

"It’s subtle but if you squint at the data just right you can see a new decade slowly infiltrating the format."

What AI Thinks About Classic Rock, Classic Hits, and Adult Hits Listeners

My suggestion is to start by asking AI for detailed breakdowns on the person who listens to your station. Then see how it compares with the perceptions of the airstaff.

20 Brands In 20 Days: Krash Kelly,103.5 BOB-FM Austin

“We’re a hit-driven, adult hits radio station. We have a smattering of contemporary music. "

Radio in the Age of TikTok: Why Quick, Clear Openings Win More Listeners in Hot AC

In the battle for attention, brevity is power. Say it quickly, say it clearly, and say it in a way that makes the listener want more.

BOB-FM’s Howard Kroeger: ‘We Regulate Creativity’

After doing this for 23 years, he says one of the secrets his team has learned is how to “regulate creativity,” putting their writing onto a schedule.

20 Brands In 20 Days: Robby Bridges 107.1/99.7 The Boss

“We think of ourselves as a major radio station and don't worry about what New York is doing. You've got to have a product that stands up to some of the biggest brands in their formats in the world, whether it's CBS FM, Z100, or Q1043.”

How Race Taylor Became a Mainstay on WCBS-FM and New York City Radio

“The common theme for all of it is a focus on the music and an engagement with the audience."

Popular

Sevendust’s Lajon Witherspoon on 30 Years of Rock’s Most Underrated Band

"I think we were just able to paint this portrait of that in time, in real time."

The Digital Cul-de-Sac: How Algorithms Are Limiting Music Discovery

"The algorithm is no longer just helping listeners find music. In many cases, it is deciding what discovery even means."

What Does the Future of OutKick Look Like Without Clay Travis

"In today's media landscape, audiences don't simply follow websites. They follow people. They invest in personalities, perspectives, and voices they trust."

How Daniel Cormier Is Approaching Calling UFC Freedom 250 as a Landmark Moment for the Sport of MMA

"As a guy that's represented the country in wrestling and the things that I've done, I've always wanted to go to the White House. Now, I have an opportunity to do it. Plus, to do it with fighting and representing the UFC. That's crazy to me."