Tag: Dave Greene

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Trend Jacking: The Low-Cost Marketing Strategy Radio Needs Right Now

"One word of caution: do not jack what you do not understand."

Sevendust’s Lajon Witherspoon on 30 Years of Rock’s Most Underrated Band

"I think we were just able to paint this portrait of that in time, in real time."

The Digital Cul-de-Sac: How Algorithms Are Limiting Music Discovery

"The algorithm is no longer just helping listeners find music. In many cases, it is deciding what discovery even means."

What Does the Future of OutKick Look Like Without Clay Travis

"In today's media landscape, audiences don't simply follow websites. They follow people. They invest in personalities, perspectives, and voices they trust."

Eavesdropping: Pat McAfee’s Draft Spectacular with Bill Belichick

"Tonight was awesome...You crushed it."

Non-Compete Ruling is a Game Changer

Here is an idea for companies as it relates to retaining top talent in any department of the office - treat your people well. Don't treat them like they are Employee No. 716 and disposable.

Seller to Seller: What is the Hardest Part About Selling Sports Media Right Now?

“Prospecting, I feel like the number of categories willing to spend what they need to is dwindling,” came the first response.

Artificial Intelligence: When it Comes to Sports Play-by-Play Give Me All of It

I love Joe Buck and Troy Aikman on Monday Night Football, but imagine for a moment, if ESPN 2 has the ManningCast while ESPN News has...Howard Cosell, Frank Gifford and Don Meredith!

Eavesdropping: Carlin vs. Joe on ESPN Radio

When tuning in, the first thing you notice is the high energy level of the show. There is not much down time in the program, everything happens fast and furious.

Looking Forward to a Great Week at a Very Important BSM Summit

"These streets will make you feel brand-new, big lights will inspire you, let's hear it for New York."

I Love ‘The Dynasty’ AND I Hate the New England Patriots

In the end, the real reason I am writing this column is to encourage content creators to keep doing these sorts of shows. Keep them coming.

‘Load Management’ is Ridiculous in Sports and Even More Dumb in Broadcasting

I think it is a bad decision by any content creator to not have consistency.

What Are Stations and Talent Doing to Bring In New Listeners?

Being an advocate for your own stations and shows and working to bring in new listeners is part of the job.

What to Do After You Make a Barrett Sports Media Top 20 List

The work you do has been recognized by people in the know. So, now what?

Popular

Sevendust’s Lajon Witherspoon on 30 Years of Rock’s Most Underrated Band

"I think we were just able to paint this portrait of that in time, in real time."

The Digital Cul-de-Sac: How Algorithms Are Limiting Music Discovery

"The algorithm is no longer just helping listeners find music. In many cases, it is deciding what discovery even means."

What Does the Future of OutKick Look Like Without Clay Travis

"In today's media landscape, audiences don't simply follow websites. They follow people. They invest in personalities, perspectives, and voices they trust."

How Daniel Cormier Is Approaching Calling UFC Freedom 250 as a Landmark Moment for the Sport of MMA

"As a guy that's represented the country in wrestling and the things that I've done, I've always wanted to go to the White House. Now, I have an opportunity to do it. Plus, to do it with fighting and representing the UFC. That's crazy to me."