Tag: Dave Greene
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Always Be Hiring
“A-B-C. A, always. B, be. C, closing. Always be closing. ALWAYS BE CLOSING!”
A great line from a great movie. If this is the first...
Great Content Attracts Advertisers
I assume a lot of us in sports media sales start our day’s the same way - by perusing industry news. I get daily...
Help Wanted
A few years ago, I added the words “always hiring great sales talent” to my LinkedIn profile. Since that time, I have had exactly...
The Playbook
The playbook.
In football, it tells the story and all of the secrets are stored in it.
In sports media sales there are no secrets, but...
Winning and Losing
Do you love to win or do you hate to lose?
I remember being asked this question in an interview once when I was younger....
What Do You Do?
What do you do?
Seems like a fairly easy question to answer, doesn’t it? If you sell cars, when someone asks you what you do,...
Creating Ideas That Sell
Let’s talk about ideas. Ideas sell. The only thing better than a good idea is a great idea. And the best thing about a...
Sales and Programming: One Side, One Team
Put this one in the “wish somebody would have told me sooner” category. Had I known sooner that the smartest thing an on-air host...
Selling Passion in Sports Radio
I am one of the lucky ones. At a young age, I would take my Fisher-Price recorder and tape St. Louis Cardinals baseball games,...
John Hadley Named Program Director of 590 The Fan
Over the past year, John Hadley has kept a low profile in St. Louis. He directed his energies towards his network television sports consultancy, after...