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The Industry According to Gary Jay, Land Shark Promotion Studio

"Radio cannot afford to become a tired jukebox with 15 minutes of commercials every hour."

Attention Spans Are 40 Seconds. What Does That Mean for Radio?

"Listener Eye Contact is the most important skill an air personality — regardless of format — can develop."

Why Mike Golic Returning Is a Home Run Hire for ESPN Radio

"If ESPN Radio wanted to make the strongest statement possible about its commitment to the platform, there may not have been a better option available at this moment than bringing Mike Golic home. Sometimes the smartest move isn't chasing what's next. It's recognizing the value of what already worked."

Has the C-Suite Generation of Hard Work and Ethics Lost Its Way

"I'm saddened that it's often the largest media companies — those that rely on creative content and entertainment — that repeatedly eliminate the very people who helped build those organizations into the giants they have become."

Is the Media Industry Ready For An AI Tsunami?

"If a machine can do your job 10x better and faster, and it provides significant savings to your company, how do you think this story ends for you?"

Social Media Surpasses TV as Preferred Avenue for News Consumption, New Data Shows

Six separate apps saw double-digit usage rates, up from only two we saw a decade ago.

How Phil Mackey Digitally Evolved Sports Radio Into SKOR North

“We've got to think more about content and brand across all of the platforms, even if radio remains our core business and our legacy business.”

Radio: The Original Social Media And Community Centerpiece

Radio shared comments live on the air, broke news in real time, reviewed movies and TV shows, and introduced audiences to new music.

The Basic Truths Of Marketing: It’s Not Set It And Forget It

We have learned over the years that no marketing plan employs a "set it and forget it" tactic.

Jacobs Media To Deliver The Results Of Techsurvey 2025

Jacobs Media is set to reveal the findings of Techsurvey 2025. The free webinar on Tuesday, April 15.

Radio Must Meet the Audience Where They Are and Embrace New Technology

The role of the brand manager lost its shine. Fortunately for current and aspiring programmers, we’re in a content-driven world—and that should be the focus.

4 Tips on How to Handle Social Media As a Media Member and On-Air Talent in 2025

Ask yourself: what is the benefit of arguing with a troll? The answer is nothing.

Consultant’s Corner: Lori Lewis – Lori Lewis Media

“Social Media is not about volume, it's about differentiation” – Lori Lewis.

A Sobering Social Media Reminder Talk Radio Hosts Should Never Forget

The platforms are the ones using your opinion to make money (and train their AI engines). You get to think that your value is measured by the number of followers and likes you accumulate.

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Attention Spans Are 40 Seconds. What Does That Mean for Radio?

"Listener Eye Contact is the most important skill an air personality — regardless of format — can develop."

Why Mike Golic Returning Is a Home Run Hire for ESPN Radio

"If ESPN Radio wanted to make the strongest statement possible about its commitment to the platform, there may not have been a better option available at this moment than bringing Mike Golic home. Sometimes the smartest move isn't chasing what's next. It's recognizing the value of what already worked."

Has the C-Suite Generation of Hard Work and Ethics Lost Its Way

"I'm saddened that it's often the largest media companies — those that rely on creative content and entertainment — that repeatedly eliminate the very people who helped build those organizations into the giants they have become."

How Matt Barrie Is Prepared To Tackle the Challenge of Hosting SEC Nation

"If you're a college football junkie like I am, there are few jobs with ESPN that scratch that itch. SEC Nation is one of them."