Tag: Gary Daneilson

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The Future of Radio is At Stake

"Isn’t it long overdue for us to prioritize our own interests, just as corporate radio executives have consistently done for themselves?"

Decisions With Good Intentions Can Have Unintended Consequences

What process do we all use to make our decisions, and do we measure more than just the obvious desired effect and consider the waves of unintended consequences that may result?

Tim Brando is Ready for the Call in a Changing Media Landscape

"I’ve never felt better, and I don’t think I’ve ever been better at what I do."

Radio Has Forgotten Its Most Important Metric

"The audience is telling you exactly why they’re tuning out, are you listening?"

The SEC and CBS Had a Great Run, But it Was Time to Say Goodbye

"CBS created a valuable brand by investing in something that was small, but distinct and marketing it each week as an can't miss event. That just wasn’t happening in the same way by 2023."

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Decisions With Good Intentions Can Have Unintended Consequences

What process do we all use to make our decisions, and do we measure more than just the obvious desired effect and consider the waves of unintended consequences that may result?

Tim Brando is Ready for the Call in a Changing Media Landscape

"I’ve never felt better, and I don’t think I’ve ever been better at what I do."

Radio Has Forgotten Its Most Important Metric

"The audience is telling you exactly why they’re tuning out, are you listening?"

How Sports Radio Salespeople Can Overcome the ‘Does Anyone Still Listen to Radio?’ Objection

Sports radio listeners are passionate, engaged, and, most importantly, they take action when hosts who they know, like and trust, recommend a business.

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