Barrett Media
One of the radio industry’s most respected researchers, Dr. Ed Cohen writes a weekly business column, heavily focused on ratings research for Barrett Media. His career experiences include serving as VP of Ratings and Research at Cumulus Media, occupying the role of VP of Measurement Innovation at Nielsen Audio, and its predecessor Arbitron. While with Arbitron, Cohen spent five years as the company’s President of Research Policy and Communication, and eight years as VP of Domestic Radio Research.
Dr. Ed has also held the title of Vice President of Research for iHeartMedia/Clear Channel, and held research positions for the National Association of Broadcasters and Birch/Scarborough Research. He enjoys hearing your thoughts so please feel free to reach him at doctoredresearch@gmail.com.
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Sports Radio
Bob Uecker Passes Away at Age of 90
"He brought joy to countless listeners through his wit, charisma, and love for baseball, Milwaukee, and all of Wisconsin, creating a legacy that will forever be cherished."
Matt Cahill Elevated to Brand Manager of The Team 980
"I'm absolutely thrilled to lead Team 980 into the future with our outstanding group."
Adam Silver: ‘There’s Never Been More Engagement in the NBA Than There is at This Moment’
"When you look at it as a global league, absolutely, it’s not even close, but even domestically, but people are consuming our games in other forms."
Stephen A. Smith Criticizes Colin Russo, Appears on Radio Show
"‘And good afternoon everybody!,’ going crazy, and then he’s complaining all the time, ‘What’s the matter with the chair?,’ everything else, and you come on sounding all normal."
Dan Patrick: NFL is Either ‘Bending Over Backwards’ or ‘Looking the Other Way’ Regarding Potential Tom Brady Conflict of Interest
"How many times do you listen to a game where you’re going to be reading into maybe an ulterior motive?"
Sports Columns
NBA GameTime on NBA TV is Hoops Heaven for Any Fan of ‘The Association’
The show is a thorough and complete package for NBA viewers meting out a perfectly prescribed dose of highlights, analysis, news, and previews.
Is Access Losing Its Value in Sports Media?
We’re in an age where access comes at the expense of actual content. The decision makers have decided that it trumps quality, and that sucks.
3 Real Concerns For The Radio Industry
"This format used to launch the biggest and best shows in the business. Now, how many 'hit' shows exist featuring talent under 35 years old?"
Wanted: Young, Hard Working Content Creators
As I talk to Market Managers and Program Directors, one of the things I often hear about is how difficult it is to find good, young talent.
Kay Adams Has Made ‘Up & Adams’ on FanDuel TV a Hangout Destination For Athletes and Coaches
Sports fans can spot a phony from a mile away. Adams is the real deal.
Sports Television
FOX Sports, LIV Golf Agree to Multiyear Media Rights Deal
"FOX Sports is excited to broadcast the LIV Golf League, showcasing athletes at the top of their game competing at an elite level for viewers across the nation."
Bleacher Report, House of Highlights Enter Multiyear Content Partnership with NFL
"By aligning NFL content with Bleacher Report’s digital-first content platform, we can expand the reach of our sport and deliver the content fans crave on a new level."
Charlotte Hornets, WSOC-TV to Simulcast Five Games on Free, Over-The-Air Television
"This is a great opportunity to bring our games to a wider audience and increase the exposure of our games."
FOX Sports Announces Super Bowl LIX Coverage Plans, Includes 4K Live Stream of Game on Tubi
Two days before Super Bowl LIX is set to kick off, FOX will present a five-hour stretch of programming featuring its roster of studio programming from FS1.
Bobby Marks Signs Contract Extension with ESPN
The extension for Marks comes ahead of The Walt Disney Company beginning a new 11-year media rights contract with the NBA.
News Radio
Shows From NPR, Dan Bongino Take Top 3 Spots in December 2024 Podcast Rankings From Triton Digital
It marked the third consecutive month those three programs took home top finishes.
Chris Krok Exits Nights at WBAP in Dallas
His exit coincides with a recent social media post that received pushback.
The Josh Hammer Show Joins 660 AM The Answer in Dallas
The Salem Media Group Dallas station joins stations in Seattle, St. Louis, and Miami which are already broadcasting the program.
Ramsey Network Launches Podcast Hosted by Ken Coleman Focused on Success
"I have so much fun doing this show — it’s incredibly rewarding to dive deep into these conversations, and I can’t wait to share these incredible stories with our audience.”
Salem Media Group Rebrands 1400 The Patriot to 92.7 The Answer in Detroit
With the change to the new FM home, the station takes on similar "The Answer" branding many of the company's other conservative news/talk stations utilize.
News Columns
Why News/Talk Radio — From the C-Suite to the Producer’s Booth — Should Lead the Push to Reverse TikTok Ban
If you like revenue, ratings, and relevance, TikTok is a tool, not a competitor, and not something to fear.
3 Tips for News/Talk Radio Hosts as the Legislative Session Approaches
We have a simple job. We need to reflect on the concerns, lives, and interests of our audience.
Radio Stations Like KFI, KNX, and KABC Were There During a Natural Disaster — Will Yours?
Emergency information in a ubiquitous, uninterrupted manner is dependent on budgets that a lot of stations just don’t have.
Say it Loud and Proud: More News Talk Radio Listening Takes Place on AM/FM Radio and Streaming Than Any Other Format
AM/FM radio has 69% of all time spent listening to news audio content. If you want to reach a news audience and you're not on news radio, you're doing your client or company a disservice.
Mark Zuckerberg is the Latest Example of What Conservative Media Continually Gets Wrong
Mark Zuckerberg has been at or near the top of the enemy list for conservative media members for nearly a decade. One change shouldn't magically put him in your good graces.
News Television
NBC News Shuffles White House Reporters Ahead of Inauguration of Donald Trump
The network announced that Capitol Hill reporter Garrett Haake will move to the White House beat as a senior correspondent.
NewsNation Names Leland Vittert to Primetime in Place of Dan Abrams, Signs Elizabeth Vargas to Extension
NewsNation has announced it is moving Leland Vittert to...
MSNBC President Rashida Jones to Exit, Rebecca Kutler Named Interim President
Jones has served in the role for the past four years, but told executives and employees at the outlet the time was right to consider other roles after the network has seen a drop in ratings since the 2024 presidential election.
Rachel Maddow to Return to MSNBC Nightly During First 100 Days of Donald Trump Presidency
Maddow shared that the request for the show came directly from MSNBC President Rashida Jones.
Will Cain Tabbed to Replace Neil Cavuto in Fox News Daily Lineup
"Will Cain brings years of experience to the 4 PM hour as an accomplished broadcaster and a lawyer and we look forward to adding his insights to what will no doubt be another historic news cycle ahead this year.”
Music News
Bret Connor Joins Chris Matthews For New Kissin 92.3 Boise Morning Show
Connor joins from sister AC Magic 97.7 KQFC, where he also hosted mornings.
Warner, Sony, BMG All Cancel GRAMMY week events
“It is with heavy hearts that we announce BMG will no longer host its Pre-Grammy Party on Tuesday, January 28."
J.C. Fernandez Exits Mix 94.1 Las Vegas And ‘Mercedes In The Morning’
Fernandez said that he would still be seen on KLAS Channel 8, Las Vegas, and on the YouTube Show ‘Cars, Shops & Collections!’
iHeartCountry Festival Announces 2025 Lineup
The twelfth annual festival, which will showcase performances by renowned artists such as Brooks & Dunn, Thomas Rhett, Rascal Flatts, Sam Hunt, Megan Moroney, Bailey Zimmerman, and Nate Smith.
‘Niko & Cheyenne’ New KMLE Country 107.9 Morning Show
KMLE Country Phoenix has appointed Niko Petrou as the new host of its morning show. Joining forces with Cheyenne Davis.
Music Columns
Why News/Talk Radio — From the C-Suite to the Producer’s Booth — Should Lead the Push to Reverse TikTok Ban
If you like revenue, ratings, and relevance, TikTok is a tool, not a competitor, and not something to fear.
3 Tips for News/Talk Radio Hosts as the Legislative Session Approaches
We have a simple job. We need to reflect on the concerns, lives, and interests of our audience.
Radio Stations Like KFI, KNX, and KABC Were There During a Natural Disaster — Will Yours?
Emergency information in a ubiquitous, uninterrupted manner is dependent on budgets that a lot of stations just don’t have.
Say it Loud and Proud: More News Talk Radio Listening Takes Place on AM/FM Radio and Streaming Than Any Other Format
AM/FM radio has 69% of all time spent listening to news audio content. If you want to reach a news audience and you're not on news radio, you're doing your client or company a disservice.
Mark Zuckerberg is the Latest Example of What Conservative Media Continually Gets Wrong
Mark Zuckerberg has been at or near the top of the enemy list for conservative media members for nearly a decade. One change shouldn't magically put him in your good graces.
Podcasting
Fox News Contributor Raymond Arroyo to Launch Show with iHeartPodcasts
Fox News contributor Raymond Arroyo has announced the launch...
‘Music Saved Me’ With Lynn Hoffman Joins iHeartPodcasts Network
The show features compelling stories of passion and resilience, showcasing musicians who have navigated their challenges.
YouTube ‘Investing Heavily’ to Support Audio, Podcast Content
“Google has lots of places where this content could live, and we’re talking with many of those teams, and we will look to integrate into all of those services as it makes sense.”
Brian Stelter to Exit ‘Inside the Hive’ Podcast with Vanity Fair
"Every week, I learned something new from the guests here at the table, and I hope you did as well."
SiriusXM CEO Jennifer Witz: Podcasting ‘Provides the Best Opportunity For Us to Monetize Through Advertising’
"We can look to pursue a slightly broader set of audiences, because we’re selling to advertisers across audiences and they want to make sure they have younger audiences as well.”
One of the radio industry’s most respected researchers, Dr. Ed Cohen writes a weekly business column, heavily focused on ratings research for Barrett Media. His career experiences include serving as VP of Ratings and Research at Cumulus Media, occupying the role of VP of Measurement Innovation at Nielsen Audio, and its predecessor Arbitron. While with Arbitron, Cohen spent five years as the company’s President of Research Policy and Communication, and eight years as VP of Domestic Radio Research.
Dr. Ed has also held the title of Vice President of Research for iHeartMedia/Clear Channel, and held research positions for the National Association of Broadcasters and Birch/Scarborough Research. He enjoys hearing your thoughts so please feel free to reach him at doctoredresearch@gmail.com.
Sports Radio
Bob Uecker Passes Away at Age of 90
"He brought joy to countless listeners through his wit, charisma, and love for baseball, Milwaukee, and all of Wisconsin, creating a legacy that will forever be cherished."
Matt Cahill Elevated to Brand Manager of The Team 980
"I'm absolutely thrilled to lead Team 980 into the future with our outstanding group."
Adam Silver: ‘There’s Never Been More Engagement in the NBA Than There is at This Moment’
"When you look at it as a global league, absolutely, it’s not even close, but even domestically, but people are consuming our games in other forms."
Stephen A. Smith Criticizes Colin Russo, Appears on Radio Show
"‘And good afternoon everybody!,’ going crazy, and then he’s complaining all the time, ‘What’s the matter with the chair?,’ everything else, and you come on sounding all normal."
Dan Patrick: NFL is Either ‘Bending Over Backwards’ or ‘Looking the Other Way’ Regarding Potential Tom Brady Conflict of Interest
"How many times do you listen to a game where you’re going to be reading into maybe an ulterior motive?"
Sports Columns
NBA GameTime on NBA TV is Hoops Heaven for Any Fan of ‘The Association’
The show is a thorough and complete package for NBA viewers meting out a perfectly prescribed dose of highlights, analysis, news, and previews.
Is Access Losing Its Value in Sports Media?
We’re in an age where access comes at the expense of actual content. The decision makers have decided that it trumps quality, and that sucks.
3 Real Concerns For The Radio Industry
"This format used to launch the biggest and best shows in the business. Now, how many 'hit' shows exist featuring talent under 35 years old?"
Wanted: Young, Hard Working Content Creators
As I talk to Market Managers and Program Directors, one of the things I often hear about is how difficult it is to find good, young talent.
Kay Adams Has Made ‘Up & Adams’ on FanDuel TV a Hangout Destination For Athletes and Coaches
Sports fans can spot a phony from a mile away. Adams is the real deal.
Sports Television
FOX Sports, LIV Golf Agree to Multiyear Media Rights Deal
"FOX Sports is excited to broadcast the LIV Golf League, showcasing athletes at the top of their game competing at an elite level for viewers across the nation."
Bleacher Report, House of Highlights Enter Multiyear Content Partnership with NFL
"By aligning NFL content with Bleacher Report’s digital-first content platform, we can expand the reach of our sport and deliver the content fans crave on a new level."
Charlotte Hornets, WSOC-TV to Simulcast Five Games on Free, Over-The-Air Television
"This is a great opportunity to bring our games to a wider audience and increase the exposure of our games."
FOX Sports Announces Super Bowl LIX Coverage Plans, Includes 4K Live Stream of Game on Tubi
Two days before Super Bowl LIX is set to kick off, FOX will present a five-hour stretch of programming featuring its roster of studio programming from FS1.
Bobby Marks Signs Contract Extension with ESPN
The extension for Marks comes ahead of The Walt Disney Company beginning a new 11-year media rights contract with the NBA.
News Radio
Shows From NPR, Dan Bongino Take Top 3 Spots in December 2024 Podcast Rankings From Triton Digital
It marked the third consecutive month those three programs took home top finishes.
Chris Krok Exits Nights at WBAP in Dallas
His exit coincides with a recent social media post that received pushback.
The Josh Hammer Show Joins 660 AM The Answer in Dallas
The Salem Media Group Dallas station joins stations in Seattle, St. Louis, and Miami which are already broadcasting the program.
Ramsey Network Launches Podcast Hosted by Ken Coleman Focused on Success
"I have so much fun doing this show — it’s incredibly rewarding to dive deep into these conversations, and I can’t wait to share these incredible stories with our audience.”
Salem Media Group Rebrands 1400 The Patriot to 92.7 The Answer in Detroit
With the change to the new FM home, the station takes on similar "The Answer" branding many of the company's other conservative news/talk stations utilize.
News Columns
Why News/Talk Radio — From the C-Suite to the Producer’s Booth — Should Lead the Push to Reverse TikTok Ban
If you like revenue, ratings, and relevance, TikTok is a tool, not a competitor, and not something to fear.
3 Tips for News/Talk Radio Hosts as the Legislative Session Approaches
We have a simple job. We need to reflect on the concerns, lives, and interests of our audience.
Radio Stations Like KFI, KNX, and KABC Were There During a Natural Disaster — Will Yours?
Emergency information in a ubiquitous, uninterrupted manner is dependent on budgets that a lot of stations just don’t have.
Say it Loud and Proud: More News Talk Radio Listening Takes Place on AM/FM Radio and Streaming Than Any Other Format
AM/FM radio has 69% of all time spent listening to news audio content. If you want to reach a news audience and you're not on news radio, you're doing your client or company a disservice.
Mark Zuckerberg is the Latest Example of What Conservative Media Continually Gets Wrong
Mark Zuckerberg has been at or near the top of the enemy list for conservative media members for nearly a decade. One change shouldn't magically put him in your good graces.
News Television
NBC News Shuffles White House Reporters Ahead of Inauguration of Donald Trump
The network announced that Capitol Hill reporter Garrett Haake will move to the White House beat as a senior correspondent.
NewsNation Names Leland Vittert to Primetime in Place of Dan Abrams, Signs Elizabeth Vargas to Extension
NewsNation has announced it is moving Leland Vittert to...
MSNBC President Rashida Jones to Exit, Rebecca Kutler Named Interim President
Jones has served in the role for the past four years, but told executives and employees at the outlet the time was right to consider other roles after the network has seen a drop in ratings since the 2024 presidential election.
Rachel Maddow to Return to MSNBC Nightly During First 100 Days of Donald Trump Presidency
Maddow shared that the request for the show came directly from MSNBC President Rashida Jones.
Will Cain Tabbed to Replace Neil Cavuto in Fox News Daily Lineup
"Will Cain brings years of experience to the 4 PM hour as an accomplished broadcaster and a lawyer and we look forward to adding his insights to what will no doubt be another historic news cycle ahead this year.”
Music News
Bret Connor Joins Chris Matthews For New Kissin 92.3 Boise Morning Show
Connor joins from sister AC Magic 97.7 KQFC, where he also hosted mornings.
Warner, Sony, BMG All Cancel GRAMMY week events
“It is with heavy hearts that we announce BMG will no longer host its Pre-Grammy Party on Tuesday, January 28."
J.C. Fernandez Exits Mix 94.1 Las Vegas And ‘Mercedes In The Morning’
Fernandez said that he would still be seen on KLAS Channel 8, Las Vegas, and on the YouTube Show ‘Cars, Shops & Collections!’
iHeartCountry Festival Announces 2025 Lineup
The twelfth annual festival, which will showcase performances by renowned artists such as Brooks & Dunn, Thomas Rhett, Rascal Flatts, Sam Hunt, Megan Moroney, Bailey Zimmerman, and Nate Smith.
‘Niko & Cheyenne’ New KMLE Country 107.9 Morning Show
KMLE Country Phoenix has appointed Niko Petrou as the new host of its morning show. Joining forces with Cheyenne Davis.
Music Columns
Why News/Talk Radio — From the C-Suite to the Producer’s Booth — Should Lead the Push to Reverse TikTok Ban
If you like revenue, ratings, and relevance, TikTok is a tool, not a competitor, and not something to fear.
3 Tips for News/Talk Radio Hosts as the Legislative Session Approaches
We have a simple job. We need to reflect on the concerns, lives, and interests of our audience.
Radio Stations Like KFI, KNX, and KABC Were There During a Natural Disaster — Will Yours?
Emergency information in a ubiquitous, uninterrupted manner is dependent on budgets that a lot of stations just don’t have.
Say it Loud and Proud: More News Talk Radio Listening Takes Place on AM/FM Radio and Streaming Than Any Other Format
AM/FM radio has 69% of all time spent listening to news audio content. If you want to reach a news audience and you're not on news radio, you're doing your client or company a disservice.
Mark Zuckerberg is the Latest Example of What Conservative Media Continually Gets Wrong
Mark Zuckerberg has been at or near the top of the enemy list for conservative media members for nearly a decade. One change shouldn't magically put him in your good graces.
Podcasting
Fox News Contributor Raymond Arroyo to Launch Show with iHeartPodcasts
Fox News contributor Raymond Arroyo has announced the launch...
‘Music Saved Me’ With Lynn Hoffman Joins iHeartPodcasts Network
The show features compelling stories of passion and resilience, showcasing musicians who have navigated their challenges.
YouTube ‘Investing Heavily’ to Support Audio, Podcast Content
“Google has lots of places where this content could live, and we’re talking with many of those teams, and we will look to integrate into all of those services as it makes sense.”
Brian Stelter to Exit ‘Inside the Hive’ Podcast with Vanity Fair
"Every week, I learned something new from the guests here at the table, and I hope you did as well."
SiriusXM CEO Jennifer Witz: Podcasting ‘Provides the Best Opportunity For Us to Monetize Through Advertising’
"We can look to pursue a slightly broader set of audiences, because we’re selling to advertisers across audiences and they want to make sure they have younger audiences as well.”
One of the radio industry’s most respected researchers, Dr. Ed Cohen writes a weekly business column, heavily focused on ratings research for Barrett Media. His career experiences include serving as VP of Ratings and Research at Cumulus Media, occupying the role of VP of Measurement Innovation at Nielsen Audio, and its predecessor Arbitron. While with Arbitron, Cohen spent five years as the company’s President of Research Policy and Communication, and eight years as VP of Domestic Radio Research.
Dr. Ed has also held the title of Vice President of Research for iHeartMedia/Clear Channel, and held research positions for the National Association of Broadcasters and Birch/Scarborough Research. He enjoys hearing your thoughts so please feel free to reach him at doctoredresearch@gmail.com.
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