Tag: Mark Kreidler

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Trend Jacking: The Low-Cost Marketing Strategy Radio Needs Right Now

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"One word of caution: do not jack what you do not understand."

Sevendust’s Lajon Witherspoon on 30 Years of Rock’s Most Underrated Band

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"I think we were just able to paint this portrait of that in time, in real time."

The Digital Cul-de-Sac: How Algorithms Are Limiting Music Discovery

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"The algorithm is no longer just helping listeners find music. In many cases, it is deciding what discovery even means."

What Does the Future of OutKick Look Like Without Clay Travis

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"In today's media landscape, audiences don't simply follow websites. They follow people. They invest in personalities, perspectives, and voices they trust."

Tom Brady Must Be His Authentic Self to Succeed as FOX Sports NFL Analyst

Columns Mark Kreidler Mark Kreidler -
You can already feel Tom Brady backing off his putt. In a recent conversation with Stephen A. Smith, Brady went wide-range on a number of...

ESPN Talent Decline Is All About Disney and Less Cable Subscribers

Columns Mark Kreidler Mark Kreidler -
You could make a near-powerhouse sports network strictly using the on-air talkers who’ve been chased off by ESPN over the past year-plus. It’s a...

Michael Phelps Has Some Rowdy Gaines in Him, Which Should Make NBC’s Transition Pretty Easy in 2032

Columns Mark Kreidler Mark Kreidler -
There’s no way NBC Sports can find another Rowdy Gaines to call swimming, which is why Gaines’ announcement that the 2028 Los Angeles Games...

NBC Olympics Broadcasts Are No Longer Driven by Competitions

Columns Mark Kreidler Mark Kreidler -
There was a time when NBC could just roll out the Olympics and start counting the loot. The athletes were the stars. The locations...

Warner Bros. Discovery Still Wants NBA, Must Believe Charles Barkley Will Stay

Columns Mark Kreidler Mark Kreidler -
Without ogling its existing contract with the NBA (and it’s a safe bet we won’t be getting a look anytime soon), it’s impossible to...

MLB Putting Microphones on Players Brings Very Little Value to Broadcasts

Columns Mark Kreidler Mark Kreidler -
Right now, baseball’s primary fan issue is its paltry offensive output, not how many words its players speak during live broadcasts.

Bronny James Will Be a Featured Summer Attraction on ESPN and NBA TV

Columns Mark Kreidler Mark Kreidler -
This is a public player who has lived in the public eye.

ESPN Should Sit Tight with Mike Breen and Doris Burke for NBA Games

Columns Mark Kreidler Mark Kreidler -
“They’re good together. They also are two people who happen to want the jobs they already have. These are their destination positions.”

Do HBO and Hard Knocks Determine Part of the NFL Schedule?

Columns Mark Kreidler Mark Kreidler -
Is Hard Knocks the reason why the Steelers’ bizarrely back-loaded 2024 schedule looks the way it does?

NBC Sports is the Big Loser in Caitlin Clark Olympics Snub

Columns Mark Kreidler Mark Kreidler -
It’s hard to fathom just how many extra pennies Caitlin Clark’s inclusion on the women’s team might have meant, both now and down the road.
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Sevendust’s Lajon Witherspoon on 30 Years of Rock’s Most Underrated Band

Features 0
"I think we were just able to paint this portrait of that in time, in real time."

The Digital Cul-de-Sac: How Algorithms Are Limiting Music Discovery

Columns 0
"The algorithm is no longer just helping listeners find music. In many cases, it is deciding what discovery even means."

What Does the Future of OutKick Look Like Without Clay Travis

Columns 0
"In today's media landscape, audiences don't simply follow websites. They follow people. They invest in personalities, perspectives, and voices they trust."

How Daniel Cormier Is Approaching Calling UFC Freedom 250 as a Landmark Moment for the Sport of MMA

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"As a guy that's represented the country in wrestling and the things that I've done, I've always wanted to go to the White House. Now, I have an opportunity to do it. Plus, to do it with fighting and representing the UFC. That's crazy to me."