Tag: Market Manager

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How Fox News Audio’s ‘No Fear’ Strategy Built It for the Digital Age

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Fox News Audio Senior Vice President John Sylvester isn't...

Can Bussin’ With the Boys Be the Beginning of NASCAR’s Survival Plan?

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"What this partnership can do is give NASCAR another opportunity to reconnect with younger audiences through a more authentic voice than traditional television coverage often provides."

How ‘Sources Tell Jeff Passan’ Showcases a Different Side of ESPN’s MLB Insider

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"The suit is replaced by a hoodie, and he adopts a more conversational, relaxed style that adds depth to his on-air persona. On ESPN, it’s all business with reports, updates, stories, and rumors. The podcast feels more like a few guys talking baseball in a cool, entertaining way."

The Accidental Radio Career of 97.1 The River Morning Host Axel Lowe

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"I'm not one of those dudes that's so rock it's not going to be appealing to women. I'm a guy that's got a wife and two daughters. I know how to connect with women."

Toast to 10: The Impact of Barrett Media Across Sales, Advertising, and Management

Features John Mamola John Mamola -
"Today, we elevate that conversation to the executives, sales leaders, and advertising branches of the media industry—leaders who continue to face head-on challenges of generating revenue, managing budgets, and finding avenues to increase reach and return on investment"

Dealing With The Less Glamorous Side Of Management

Columns Bob Lawrence Bob Lawrence -
While being the boss does have many benefits, it's crucial that everyone in an organization understands the less glamorous side of leadership.

Radio Job Promotions Aren’t What They Used to Be or What They Appear to Be

Columns Dave Greene Dave Greene -
I was on LinkedIn the other day and saw where a Market Manager for a large radio company announced they had gotten a ‘promotion.’...

Coaching Makes a Difference But How Much Does Radio Value & Support It?

Columns Jason Barrett Jason Barrett -
"Most radio stations don't arm programmers with a hitting coach or offensive coordinator. They expect one person to do it all."

How Much Do You Value A One-On-One?

Columns Dave Greene Dave Greene -
How much would you pay to attend your weekly sales meetings or your one on one with your manager? At first glance you may be...

Baseball and Radio Managers Must Excel At These 5 Steps

Columns Jason Barrett Jason Barrett -
While the Los Angeles Dodgers and Houston Astros engage in a battle for major league baseball supremacy, the news off of the diamond during...

What Do You Do?

Columns Dave Greene Dave Greene -
What do you do? Seems like a fairly easy question to answer, doesn’t it? If you sell cars, when someone asks you what you do,...

The First 100 Days of a New Brand Leader

Columns Jason Barrett Jason Barrett -
Sports and politics don't often mix well. But in this instance, there are some similarities between the job that awaits the new President of...

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Can Bussin’ With the Boys Be the Beginning of NASCAR’s Survival Plan?

Columns 0
"What this partnership can do is give NASCAR another opportunity to reconnect with younger audiences through a more authentic voice than traditional television coverage often provides."

How ‘Sources Tell Jeff Passan’ Showcases a Different Side of ESPN’s MLB Insider

Columns 0
"The suit is replaced by a hoodie, and he adopts a more conversational, relaxed style that adds depth to his on-air persona. On ESPN, it’s all business with reports, updates, stories, and rumors. The podcast feels more like a few guys talking baseball in a cool, entertaining way."

The Accidental Radio Career of 97.1 The River Morning Host Axel Lowe

Features 0
"I'm not one of those dudes that's so rock it's not going to be appealing to women. I'm a guy that's got a wife and two daughters. I know how to connect with women."

Why SiriusXM Is Investing Heavily in News and Talk Radio

Columns 0
Its portfolio includes properties that reach tens of millions of listeners. That infrastructure doesn't just super serve music fans or sports bettors — it's tailor-made for talk.