Tag: Media Ratings Council

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Big Beautiful Bill Helping Political Advertising Surge in Off-Year

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In total, $721 million has been spent in political advertising during the first six months of 2025.

Tricia Whitaker, Sydney Parrish to Debut New Podcast

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The new weekly show does not yet have a name, but Whitaker has released a poll on the X platform with three potential options meriting consideration.

Beasley Media Group Sells 98.7 The Shark In Tampa To EMF

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The company announced a definitive agreement to sell 98.7 The Shark to Educational Media Foundation (EMF) for a reported $8 million.

Kevin Millar: We Avoid the “Nuts and Bolts” of Analytics on ‘Intentional Talk’

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"My job is not to hurt your feelings. I will hurt your feelings if it’s a lack of effort."

What Is the Media Rating Council, and Why Does it Exist?

Columns Dr. Ed Cohen Dr. Ed Cohen -
"Measurement suppliers don’t have to apply for MRC accreditation, but many on both sides of the table consider the double checkmarks a necessity to be a serious player."

Media Ratings Council Accredits Nielsen’s ‘Big Data + Panel’ National TV Measurement

Business BSM Staff BSM Staff -
The Media Ratings Council (MRC) has completed its accreditation process of Nielsen's Big Data and Panel measurement tools, providing media companies with a trustworthy...

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Tricia Whitaker, Sydney Parrish to Debut New Podcast

Radio 0
The new weekly show does not yet have a name, but Whitaker has released a poll on the X platform with three potential options meriting consideration.

Beasley Media Group Sells 98.7 The Shark In Tampa To EMF

Business 0
The company announced a definitive agreement to sell 98.7 The Shark to Educational Media Foundation (EMF) for a reported $8 million.

Kevin Millar: We Avoid the “Nuts and Bolts” of Analytics on ‘Intentional Talk’

Radio 0
"My job is not to hurt your feelings. I will hurt your feelings if it’s a lack of effort."

On3 Adds Brett McMurphy as Senior National College Football Insider

Business 0
"I’m thrilled to join the premier college football digital sports media company."

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